UGA’s Mark Richt and Georgia Tech’s Paul Johnson have about the same viewpoint on Social Media: They’re not on it … but they realize that it has an ever-growing importance in recruiting.
“I’ve heard that there’s a few people impersonating me on Twitter but I’m not doing it,” joked Richt to the AJC.
“There’s a lot of other ways to communicate with guys. I would just as soon talk to the man, quite frankly. Our coaching staff does a great job of keeping up with them [on Facebook and Twitter].”
Johnson is also not on Twitter. “I just haven’t done it. You never say never about anything but I haven’t seen the need yet to do it for me … I don’t think Twitter matters that much.”
A strong presence on Social Media is a necessary for a colleges to stay on the cutting edge of New Age recruiting – simply because nearly every top football prospect is on Facebook, Twitter, or both.
“It plays a role in recruiting, because that’s what kids are on all the time,” Johnson said. “That’s the way the assistant coaches get in touch with them. There’s no question it plays a role.”
The good news for UGA and Georgia Tech is both teams have assistant coaches on Twitter and Facebook keeping up with recruits.
What do we think? It’s inevitable that Richt and Johnson get more involved with Social Media – even if their accounts are managed by graduate assistant coaches or the folks from sports information – simply because all the recruits are on there.
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– By Michael Carvell, AJC Recruiting Blog
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