Star 94’s annual Jingle Jam returns to Gwinnett Arena Dec. 13 with a raft of singer songwriters. Jason Mraz is the headliner.
The adult-leaning pop station didn’t include a teen-friendly act that might draws oodles of families with teenage girls. In past years, they’ve had Big Time Rush, David Archuleta and Justin Bieber on the lineup.
“Didn’t avoid it on purpose,” wrote Scott Lindy, operations manager, in a text. “We liked the cohesiveness of this lineup in terms of the consistency of the audience we have.”
Indeed, all the acts this year all fit into that mellow, singer-songwriter pop-rock mold and don’t ‘t include any genuine A List performer.
The biggest name is quirky singer songwriter Mraz, who has a few sizable hits under his belt, most notably “I’m Yours.” Other top 20 hits were “The Remedy” and the most recent one “I Won’t Give Up.” He performed at the Jingle Jam in 2005.
- Phillip Phillips: The “American Idol” winner and Leesburg resident has one hit under his belt, “Home,” which evokes a bit of Mumford & Sons and is at No. 7 on the Hot AC chart, according to Mediabase 24/7.
- Andy Grammar: He has a very similar upbeat vibe to Mraz, generating two top 10 Hot AC hits: “Fine By Me” and “Keep Your Head Up.” His current single “Miss Me” is at No .17 on that chart.
- Alex Clare: The British singer songwriter’s first U.S. single “Too Close’ peaked at No. 9 on the Billboard Hot 100 last month and is at No. 10 on the Hot AC chart.
- Ed Sheerhan: Another British singer songwriter who has a new single “The A Team,” which is at No. 13 on the Hot AC chart.
- Grace Potter & the Nocturnals : An American rock band from Vermont with a compelling lead singer. The current single “Stars” that hasn’t yet cracked the Hot AC top 40 chart. They just performed at the Tabernacle on Saturday so if you missed them, you can get another crack this time around.
There are 500 pre-sale tickets available Thursday at 7 a.m. The pre-sale password will be emailed to Star 94 A-List members on Wednesday afternoon. People can sign up to be on the A-list at star94.com.
The rest of the tickets go on sale to the public is this Saturday at 10 a.m. via Ticketmaster. Prices, before service fees, range from $27.50 to $57.50.
I’ve noticed how Star 94 and Dave’s ratings have correlated the past couple of years. Although they are ostensibly different formats, with the departing Dave considered adult alternative rock and Star 94 “hot adult contemporary” pop, they appear to share a fair amount of audience.
As Star 94’s ratings rose in 2011 into 2012, Dave’s ratings cratered. And when Dave’s ratings made a modest comeback over the summer, Star’s numbers slipped a bit.
I don’t think it’s a coincidence that two of the acts on the lineup are Dave FM acts: Grace Potter and Alex Clare.
So when Dave FM dies in favor of sports talk, presumably within the week, Star may be a benficiary. (92.9/The Game, by the way, is expected to announce its opening lineup on Wednesday.)
Here’s the Arbitron ratings for each station from March 2009 through September 2012 with each number on the left representing a ratings point:
My favorite Jingle Jam has always been 2003’s lineup: Maroon 5, Sarah McLachlan, Jessica Simpson and Barenaked Ladies.
Here were the rest, for posterity:
2004: Duran Duran
2005: Jason Mraz, Switchfoot, Gavin DeGraw, Howie Day and James Blunt.
2006: Hinder, the Fray, K.T. Tunstall, Goo Goo Dolls
2007: Elliott Yamin, Colbie Caillat, Jonas Brothers, Avril Lavigne
2008: We the Kings, Flyleaf, David Archuleta, Colbie Caillat, Gavin DeGraw
2009: Justin Bieber, Owl City, Cobra Starship, Jordin Sparks, The Fray
2010: Train, Plain White T’s, Christina Perri
2011: Daughtry, Big Time Rush, Matt Nathanson, Parachute