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City & State or ZIP Tonight, this weekend, May 5th...
City & State or ZIP
City & State or ZIP Tonight, this weekend, May 5th...
City & State or ZIP

Rusty Humphries defends his friend Rush Limbaugh

Rush Limbaugh apologized for word usage last week, not the substance of his argument. CREDIT: AP

Rush Limbaugh apologized for word usage last week, not the substance of his argument. CREDIT: AP

Rush Limbaugh has never shied away from being provocative, to rile liberals, to give his fans red meat to chew on about the issues of the day.

On the other side, liberal groups have spent years denigrating him and seeking ways to knock him down a peg.

Last week, they saw an opening. What set the maelstrom off?  Limbaugh called a law student Sandra Fluke a “slut” and “prostitute” relating to her testimony asking Georgetown University to cover contraception for female students. Fluke had testified that some women had to spend up to $1,000 a year on contraception.  He  jokingly took that to mean Fluke would have had to sleep around a lot to need that much contraception but then took it a step beyond that.

Several of his advertisers started pulling out Friday. On Saturday, he released an apology, citing his poor choice of words. (As of Monday, at least nine advertisers have left the show.)

On Monday, at the top of his show at noon, he apologized again, several times, for the usage of “slut” and “prostitute” (without actually repeating those words) but not the substance of his argument. In fact, he said he had “descended” into the depths of name-calling he feels is more common on the left.

“I became like them,” Limbaugh said. “Against my own instincts, against my own knowledge, against everything I know… I feel badly about that.”

Using those two words, he said, “distracted from the point that I was actually trying to make… I do not think she is either of those two words. The apology to her over the weekend was sincere.”

Rusty Humphries, the Atlanta-based syndicated talk show host who airs a local show right after Limbaugh on 640/WGST-AM from 3 to 6 p.m., agreed that Limbaugh stepped over the line. But he noted that Limbaugh has been on the air 15 hours a week, 45-plus weeks a year over 24 years on national radio.  He is bound to say something that even solme supporters would deem problematic.

“Mistakes happen,” said Humphries, who is on six hours a day and has known Limbaugh for 25 years. (He said he wrote the first parody song for Limbaugh in 1989 called “Bomb Iraq” to the Beach Boys song “Barbara Ann.”)

To Humphries , the whole contraception controversy was created by the left to help Pres. Barack Obama’s sagging numbers with women. “It’s a phony issue,” he said. “Rush unfortunately fell into the trap.”

“Abortion doesn’t work as well,” Humphries added. “It doesn’t play as well. Try to get women to worry about their contraception.”

Though Limbaugh has lost several advertisers, Humphries isn’t worred about Limbaugh’s future.

“He brings in a very strong, loyal audience,” Humphries said. (Limbaugh has been the most popular talk show host for the past two decades, drawing at least 15 million regular listeners a week.) “Some of his fans will go the extra mile and buy stuff from advertisers who stay on the show.”

Besides, he noted, “the people who want to punish him don’t listen to Rush anyway.”

Humphries gave Rush props for simply being a nice guy. “When he calls himself a little harmless fuzzball, he really is,” he said. “He’s been called this demon. That’s not the case.”

Limbaugh himself said he uses satire, “absurdity to illustrate the absurd.”  In this case, he said he went too far.

After his apologies, Limbaugh during his show attacked Pres. Obamas “socialist agenda.” “Barack Obama wants his government making moral decisions on what treatment, what prescriptions, what pills you pay for… he isn’t willing to let you make that decision yourself.”  He said he felt Fluke wants to “force religious institutions to follow her agenda.”

He also addressed the advertising issue. “I’ve rejected millions of dollars in advertising a year,” he said, “much to the chagrin of my hardworking sales staff.” He cited General Motors, given that the government bailed them out.

He said the only reason advertisers want to be on his show is because of his fans. “Those that no longer want access to you, those advertisers who no longer want your business, fine, we’ll replace them. It’s simple. Advertising and business decisions are not social ones. Only the leftists try to use extortion, pressure and threats to silence opposing viewers.”

He also noted that when he is verbally insulted in the most nasty ways, he never hears apologies from the left. He told his listeners that “self reliance, rugged individualism, the things that make this country great, things that define the institutions and traditions that made this country great, they are under assault by people who actually hold you in contempt.”

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By Rodney Ho, Radio & TV Talk

23 comments Add your comment

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George P. Burdell

March 5th, 2012
6:06 pm

To the women of America: Now you know just what Republicans think of you and your rights to make your own choices about your body. Please don’t forget this when you go to the polls in November.

Mercedes S.

March 5th, 2012
6:06 pm

Neal Boortz too defended Rush on his show today.

JTesla

March 5th, 2012
7:21 pm

“Barack Obama wants his government making moral decisions”

How dare Obama infringe on the role of radio talk show hosts!

Wayne stuck in AL

March 5th, 2012
8:27 pm

“Only the leftists try to use extortion, pressure and threats to silence opposing viewers.”

Tell that to the companies intimidated into dropping sponsorships by the bible-thumping American Family Association or the Parents’ Television Council.

Pappy 0'Daniel

March 5th, 2012
8:45 pm

Barack 0bama is dumber than a bag of hammers.

What do Conservatives Conserve?

March 5th, 2012
9:04 pm

The first casualty of republicanism is the truth. Poor innocent “Nice Guy” Rumball spent THREE days calling a law student a slut & a prostitute. Not once. Not twice. Not three times. Fifty-three times! But now he and this idiot Rusty wants us to believe he is sorry? Is “nice guy” sorry for mocking Michael J. Fox’s Parkinsons as well? Was “nice guy” sorry when he called a very young Chelsea Clinton the White house dog? … Should I go on pointing out Rusty’s absurdity!?

What do Conservatives Conserve?

March 5th, 2012
9:08 pm

BTW…Terry Schiavo is up there laughing her ass off at this GOP return to social issues! Keep it up! and maybe Rumball should take some time off, let this die down…maybe take another “Viagra Vacation,” and cruise the Dominican Republic for underage latin boys again…..

malleesmom

March 5th, 2012
10:03 pm

I may not agree with Rush but I do not feel he should have apologized. It’s his show. He can say what he wants. Who’s going to challenge what Mike Malloy on Friday? Anybody?

kevin

March 6th, 2012
6:40 am

d- bag liberals

Maine Liberal

March 6th, 2012
9:15 am

“when he is verbally insulted in the most nasty ways, he never hears apologies from the left” Rush now plays the victim.

Rush you attacked a person who is not a celebrity, who just wanted to express an opinion without being mocked by the likes of you. for 3 days.

Amelia Island

March 6th, 2012
10:39 am

I pity the fool………..

Rickster

March 6th, 2012
10:43 am

Rodney’s been writing too many TV threads. He wrote that Limbaugh draws “at least 15 million regular viewers a week”

In radio.. they’re called “listeners.” (unless they’re Rush 24/7 members… then they can watch on-line.)

Rodney Ho

March 6th, 2012
10:45 am

@Rickster. You’re right. It’s hard to believe but this blog its first three years was solely focused on radio back in 2004-07. No way I could do that now. Radio isn’t nearly as interesting as it used to be.

Rickster

March 6th, 2012
10:47 am

George P Burdell: Is that the best you can come up with? Next you’ll be reminding us about the Republicans wanting to poison the water & air so we’ll all die.

Tad

March 6th, 2012
10:59 am

Enter your comments here

Rickster

March 6th, 2012
11:05 am

Since this is a radio and TV blog:

“Guess we’ll likely never find out what the Badlands were all about. Fox has cancelled prehistoric dino drama “Terra Nova” after one season, ending months of will-they-or-won’t-they speculation.” By James Hibberd, EW.com (EW.com)

trystme

March 6th, 2012
2:58 pm

I don’t see how anyone could defend him. And he didn’t apologize at all. He said that he shouldn’t have used those two words but he still stands by what he said.

Does Rush not know how oral contraception works? He kept saying that she’s having so much sex that she needs more contraception. None of what he said even made any sense.

I wonder why he has been married 4 times when he treats women so well?

kITTY

March 6th, 2012
4:15 pm

Now she is a Media Wh*re….already making the rounds…..on the View.

Due Diligence

March 7th, 2012
12:58 pm

Rusty is CHA. He had to defend Rush. He gets listeners from Rush’s residuals. It is in his best interest professionally and financially to defend him. I concur with him that this is nothing new for Rush. However, it is a case of the chickens coming home to roost.

snake

March 7th, 2012
6:02 pm

Hats off to Rusty Humphries for defending Rush. Too bad Rusty can’t defend his ratings which are worse than a syndicated, tape delayed Dave Ramsey. Bring back the Kimmer!

lisa ann

March 8th, 2012
3:34 pm

Neal Boortz took up for Rush? Surprising when you consider that some of Boortz’s best friends are prostitutes… just ask the Sugarloaf Madame.

larry wachs

March 9th, 2012
2:18 pm

Rusty Humphries? The Regular Guys? Has this column been relegated to hosts with one shares or less?