Bridesmaids are just as capable as brides to generate drama. And wedding-obsessed fans love it.
TLC’s “Say Yes to the Dress: Bridesmaids,” set at Bridals for Lori in Atlanta, will be back next season after a successful test run of six episodes this past month. Season two will feature 18 episodes, set to debut in March, 2012.
TLC hasn’t officially said so, but a third season of the original “Say Yes to the Dress: Atlanta” will return, too.
The five episodes of “Bridesmaids” that have aired so far have done even better than the original Atlanta bridal-focused version. The most recent original show this past Friday at 10 p.m. drew 1.65 million viewers, improving upon the “Say Yes to the Dress: Atlanta” episode at 9:30 p.m., which brought in 1.56 million viewers. The “Bridesmaids” finale airs Friday July 28 at 10 p.m.
“The bridesmaids appeal to more people,” said Bridals By Lori owner Lori Allen in a phone interview Thursday. “Men have stopped me and said they watch it. There’s intrigue in how 10 people can make a decision. I’ve always told people how crazy the store gets. Now they are really getting to see what happens.”
“Bridesmaids” is part of a “Say Yes to the Dress” franchise that now includes the original, the Atlanta bride version, “Big Bliss” and “Randy Knows Best.”
By Rodney Ho, firstname.lastname@example.org, AJCRadioTV blog