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City & State or ZIP Tonight, this weekend, May 5th...
City & State or ZIP
City & State or ZIP Tonight, this weekend, May 5th...
City & State or ZIP

HLN rides Casey Anthony trial to best ratings month ever in June

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I have to admit. I have spent virtually no time on the Casey Anthony trial. I’m not even sure why this is getting so much attention compared to many other criminal trials but it clearly has appeal among a subset of women viewers, especially fans of Nancy Grace.

Atlanta-based HLN has been taking full advantage of the trial, providing expansive coverage during the day and into the evening hours.

The windfall: big ratings, relatively speaking. Viewership began climbing once the trial began in late May. Its June ratings were its strongest ever in total viewers, behind only Fox News and ahead of sister station CNN and MSNBC. During the day, it averaged 601,000 viewers vs. 303,000 in June, 2010. In primetime, it averaged 982,000 viewers  vs. 592,000 in June, 2010.

Nancy Grace, who contemptuously calls Anthony  “tot mom,”  pulled in a record 1.5 million viewers per night in June, 80 percent more than a year earlier.

On Wednesday, when the defense called its final witnesses, HLN beat all cable news networks among 25 to 54 year olds full day and primetime. It averaged 357,000 all day 25-54, its best numbers in that demo since it moved to long-form programming in 2005. Nancy Grace pulled in 676,000 viewers among 25 to 54 year olds, the most since January 7, 2009, another day in which she discussed the case.

The numbers today will likely be even bigger, given that the verdict was announced. (Anthony was not guilty of the main first-degree murder, aggravated child abuse and aggravated manslaughter charges. “Tot mom’s lies seem to have worked,” Grace said.)

I am working on a weekly print column about HLN’s coverage and will provide more information later this week.

Join my Facebook fan page and Twitter.

By Rodney Ho, rho@ajc.com, AJCRadioTV blog

251 comments Add your comment

Judy Rowland

July 5th, 2011
3:09 pm

I am shocked by the outcome of the Casey Anthony trial. She is so guilty. BTW why do you think that the “real” father of Calee has been hidden this whole time? God help us all!

Stonethrower

July 5th, 2011
3:10 pm

Judy

Guilty based on what?

RON

July 5th, 2011
3:14 pm

Even after the verdict press and media are still trying to tell the public that she is guilty. I think
this is really a discrace to put down are legal system in this way. The press had put their spin on it and most of which was not presented in court. Lets not put down the best leagal system in the world. I for one am not stunned of the verdict. I based my opinon only on what was intruduced in court and not the opionons of the press and media.

DAnna

July 5th, 2011
3:24 pm

Hey, this is a vote FOR Cindy and George!!! they have suffered enough. the jury voted for closure for this grand parents of Caylee!!!!

Beverly

July 5th, 2011
3:33 pm

QUESTIONS:
Where was Casey’s brother, Lee today? Was he in the courtroom?
Did George or Cindy show any reaction whatsoever when the verdict was read?

John Pampel

July 5th, 2011
3:35 pm

Do not get me wrong, you did a great job in Aruba, But…..
Well you got your high ratings, didn’t you. What office are you running for? Have you thought Dad did control her, and she has lost her only child. Did not hear you get on parents for leaving early.
Question you said “is she going home to mommy and daddy, oral sex, what? Is that what you do? I think this girl lost in the media and maybe just maybe you have seen the truth and do not see it.
I beleive that the jury did what the judge said, and did not listen to people like you.
I feel the media does not try the people and we have to go with what the jury votes.
Heard 1 comment for your people about the parents leaving by a “side” door, when in fact the left by the back door.

Deb

July 5th, 2011
3:35 pm

Baez said in opening statements that this was an accident in the pool and Casey and George covered it up. Is there no legal ramification for that?? You can just throw a dead body away and forget about it?
I’m so confused.

Lynn McGraw

July 5th, 2011
3:36 pm

How do the jurors live with themselves knowing they let a murderer free? No wonder they didn’t want to talk to the media.

jenny

July 5th, 2011
3:36 pm

i believe that the “perfect murder”, just been committed. the jury of her “peers”. that to me says it all. i in shocked, sick and bewilder. i just hope someone follows her every move and really get to show all of us and those who found her not guilty what she made of.

Dale

July 5th, 2011
3:37 pm

I got so tired of listening to the perversions of truth (and outright lies) told by the “talking heads” on HLN. I believe Casey is a real wacko, but the truth is that the prosecution never proved that Caylee was even murdered, much less killed by Casey. Reasonable doubt abounded!! Great defense, weak evidence.

EA

July 5th, 2011
3:39 pm

GUILTY OF MURDER! Anyone who defends this woman did not watch this trial. What a travesty.

John

July 5th, 2011
3:40 pm

People were you on the jury, come they are not idiots. If they were the lawyers would not have selected them. Just maybe they know what was going on in the court and not playing to the media, for ratings. Remember “Reasonable Doubt”.
No wonder they jury does not want to talk to the media, you are labeling they idiots!!!!

Rebecca

July 5th, 2011
3:41 pm

It’s a sad day for this country. No wonder everyone wants to live here. You can do anything and get away with it. Too bad for sweet, little, innocent Caylee. There will never be justice for her now.

shamby

July 5th, 2011
3:42 pm

Enter your comments here

ms.kao

July 5th, 2011
3:43 pm

im sorry but someone has to be held responsible for this. she got a way with NOTHING!!! she didnt report her child missing for 31 days. never mind the other things. the jury was filled with DUMB people! this is a joke! the whole thing is a JOKE! you can kill a baby. lie to the cops and get a way with it. nice!

nakiah green 12 yrs old

July 5th, 2011
3:44 pm

hi nancy if she didnt murder her daughter then why did she lie to the law enforcment and if she didnt have a part in it then why was she out partying the 31 days little caylee marie anthony was “missing” my mom ,step mom , aunt’s’ ,and grandmawss are sooooo mad they r crying and well im tick really bad. R.I.P CAYLEE MARIE ANTHONY

bigguy

July 5th, 2011
3:45 pm

She better be glad her name is Cayce Anthony and not SHAWANDA JACKSON!!!! You can deny it, but you guys all know its true!!! Either be rich (OJ) or White!!! Other than that Life or Death Penalty!!

jenny

July 5th, 2011
3:45 pm

Can this case for reason be bought to court again?

Nicole

July 5th, 2011
3:49 pm

No the case can not be tried on murder charges again as that would constitute Double Jeopardy, if they find she is an accessory they could possibly but not on murder again

shamby

July 5th, 2011
3:50 pm

Do you think the jurors will let her babysit their children? Since she is so innocent

GHOSTRIDER

July 5th, 2011
3:51 pm

I hope she burns in hell. Psychopatheic liar and murderer. If I were her parents there would be a restraining order to keep her off my property and to never call us again. I hope her brother Lee does the same thing.

angie

July 5th, 2011
3:51 pm

I can’t believe that with she will financially profit from this, that verdict just sent the wrong message to the young single mothers in this world. It’s hard financially to be a young mother, how many mothers will think it’s okay to kill their children and get rich for having done so :(

Mary Jane

July 5th, 2011
3:52 pm

This is Justice??? Anyone with just a smidge of common sense can conclude that after all this time the jury did’nt care and just wanted out. Finding her not guilty of all the felony charges was the easiest and quickest way. I have NO faith in the jury system, the general public has so little concern for others today. Our society does not appreciate or value the courts today–and this verdict proves my point. A cold blooded killer walks free and no one is held responsible for Caylee’s murder because the jury wanted out.

GHOSTRIDER

July 5th, 2011
3:53 pm

@John

They are idiots and morons, they let that murdering slut get away with it. PERIOD

W

July 5th, 2011
3:54 pm

Jenny, once a verdict has been determined not guilty of murder, the person can not be tried for murder again. This is referred to as double jeopardy. In fact, she could walk out on the courthouse steps and admit to murdering her child (if in fact she did), and she can not be charged/arrested for the same crime.

Lesley

July 5th, 2011
3:55 pm

I am glad to see justice was served to Casey today. I pray she may live in peace as she rebuilds her shattered life. God bless her and comfort her.

jackie

July 5th, 2011
3:55 pm

I am truly heartbroken, no justice for that sweet sweet baby. Now that killer will be making all kinds of money writing a book(if she already has not started) maybe she should call it ” IF I KILLED MY SWEET BABY” . she will sell all her lies to the people with the highest check (maybe she will only take cash) I am sure she cannot get a bank account or trust a bank because she knows how easy it is for someone to clear out peoples accounts. So on that note she wont need her family because she will have more money then them. Plus I think Anthony(the boyfrien) will or probably has started writting a book Why I Love a Baby KILLER . No JUSTICE

Rhonda

July 5th, 2011
3:56 pm

Shame on those jurors! They allowed that MONSTER Casey Anthony get away with murder of and innocent child.

Connie Williams

July 5th, 2011
3:56 pm

hooray for the defense !!!~ all u who run ur mouths & ur opinions of course all one-sided against Casey do u need a wash cloth to wipe the egg off ur faces? who r u going to bash now so u can have high ratings ? shame on u all get ur blinders off for the next trail u give media a bad name

shirley heath

July 5th, 2011
3:59 pm

I can’t believe the verdict. I do not believe in violence and I don’t wish anything to happen to Casey, but I wonder how safe she will be on the street?

Carrie

July 5th, 2011
4:00 pm

Oh here we go with people thinking since she is white, she got away with this. That has nothing to do with it. There have been plenty of black people that have got away with murder..

I hate that she got away with this!!!

shirley

July 5th, 2011
4:01 pm

Enter your comments here

Jodi

July 5th, 2011
4:01 pm

who killed the Caylee if she didnt ?

SHEY

July 5th, 2011
4:02 pm

THAT WAS THE FIRST TIME THAT BITCH CRIED FOR REAL AFTER SHE FOUND OUT SHE WAS FOUND NOT GUILTY!!!!!! I HOPE CAYLEE, HAUNTS HER FOR THE REST OF HER LIFE!!!! RIP CAYLEE!!!

Myna

July 5th, 2011
4:03 pm

Can a child ’s advocacy group bring a civil suit against Casey on behalf of Caylee?

Ron

July 5th, 2011
4:03 pm

News from Orlando has spread all around
Young Caylee Anthony’s bones have been found
as though she were garbage thrown out on the ground
do you hear her soft cry, do you hear the sad sound?

In the land of the selfish, there just isn’t room
for those who cry out from the ground or the womb
so we put them to death, we don’t want them around
Now, young Caylee Anthony’s bones have been found

When sweet Caylee cries, does America hear?
Is anyone left who will still shed a tear?
Do you hear her soft cry, do you hear the sad sound?
Young Caylee Anthony’s bones have been found

GaLawman

July 5th, 2011
4:04 pm

It’s not hard to seat an ignorant jury. In my state, the defense gets 20 strikes out of a pool of 42.

tom

July 5th, 2011
4:04 pm

where is she going to live at georges house ???? or maybe back to tony??????

Alex K

July 5th, 2011
4:04 pm

This is shocking. With the prosecutor’s stellar closing arguments I was sure the jury was coming back with guilty.

Poll: Should Casey Anthony have been acquitted of murdering her daughter?
Vote: http://www.wepolls.com/p/1056161/

sheron

July 5th, 2011
4:05 pm

this is the greated discrace the juctice system has presented in the face of human. even if they was not enough evidence for first degree murder, the bitch is absuletly guilty for manslughter. the evil that men do, does live fter them but live with them. her punishment in life is the blood of her own child that she drank. Caylee may our soul rest in peace.

Bob

July 5th, 2011
4:05 pm

What’s the problem – it’s a good verdict. It was obviously a suicide – the kid planned the whole thing.

Sherry

July 5th, 2011
4:06 pm

My husband and I have followed this case for the past 3 yrs. We felt that the prosecution did a wonderful job of proving beyond a reasonable doubt that Casey was guilty of this crime. We were sick to our stomach to think that this jury “missed the mark” and could not see the trees for the forest or didn’t have the intestinal fortitude to pronounce her guilty. They just kicked us in the stomach! Baez and his “sleeze ball” partner got away with their lies just as Casey Anthony has done. I agree with Nancy that when a jury is picked, you can just know which way they will side! Maybe we should look at how jurors are chosen and revamp the system. I will say that Casey will live, I hope, with the sins she has committed not only with her child but with her family. She lied just to save her own skin at the expense of her own family. She has destroyed her own family! We know that God, in his own time,will see that Casey Anthony pay for what she has done. He has not forgotten this crime committed against little Caylee and will not let it go without justice done! ! !

Kim

July 5th, 2011
4:06 pm

I was prepared to hear a possible not guilty when Star Jones brought up the OJ trial this morning pointing out that the least expected can happen. I hope Casey and her parents can get some help if they didn’t need it before they will now. I’ll remember little Caylee. God Bless the little children. I feel sorry for the jury too. To the winner goes the spoils? Or sometimes the spoiled are winners? Kim

Ron

July 5th, 2011
4:06 pm

Wish I could tweet that to Nancy or someone at HLN..I am so sad. At 71 I have seen it all now. RIP little one..I never met you but I love you
Ron L

tom

July 5th, 2011
4:06 pm

the jurors suck she was the last to have the baby then they find her dead the mom guilty

John Kooms

July 5th, 2011
4:06 pm

Her little two year old ” is missing ” for over a month , she tells no one , is out partying and whoring around , having a ball , pictures and witnesses all over the place to prove it . She keeps making up lies to her mother who wants to see her grand daughter , until her mother finally demands to know what’s going on , her mother then calls police . Stench of decomposing body in her trunk of her car. Phantom baby sitters stole the baby ! She finally has to admit she made it all up and the baby sitters did not exist . Lies and more lies . Reasonable doubt ? There is no REASONABLE doubt ! She murdered her child ! This is a travesty ! How can these jurors sleep at night now ? They set a psychopathic child murderer free !

jsmtih

July 5th, 2011
4:07 pm

i dont understand what all those people where doing outside the courthouse today?? do any of these people have jobs? they must be getting that government cheese every month,. im glad i go to work everyday so people can collect money from the government and stand outside the courthouse all day and bitch about a case that has nothing to do with them

GHOSTRIDER

July 5th, 2011
4:08 pm

@Lesley

I personally hope Casey lives in a Life of pure hell…..

Ed

July 5th, 2011
4:09 pm

Justice was denied today because of a homesick jury. They had been away from their families for over 30 days and if they found her guilty they were looking at at least 2 more days before they started deleberating or hearing testimony in the penalty phase. The jury wanted to go home and Casey Anthony benefited from it. This needs to be addressed in the future. By the way, what is a Tot Mon???

Maria

July 5th, 2011
4:10 pm

Jose Biez was on trial here not Casey Anthony and I would bet a million over half of the jurior where hispanic.