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Katy Perry’s ‘California Gurls’ holds for a fourth week on top of Atlanta radio

Mike Posner - Cooler Than Me mp3 downloadWith 95.5/The Beat gone, the Atlanta radio market top 10 has shifted a bit. Katy Perry’s “California Gurls” remains on top but it was spun only 205 times, about 100 times fewer than a week earlier minus the Beat.

Mike Posner’s “Cooler Than Me” is only 15 spins behind at 190 and could potentially take over next week. Chris Brown’s “Deuces” is a fast riser on both V-103 and Hot 107.9

The Beat used to have a very tight playlist, usually only about 130 songs at a time (vs. 180 to 200 for Q100 and Star 94). It would play its top 5 songs about 100 times each, or once every hour and 40 minutes or so. That formula generated oodles of mostly younger listeners but they seldom hung around very long. (In radio parlance, that means high cume, low time spent listening.) The station was often a person’s third choice, behind the likes of Q100, V-103 and Hot.

The top gaining song in terms of airplay was Train’s latest “If It’s Love,” which is up 39 spins, much of the gain due to 92.9/Dave FM.

The song with the biggest dropoff in airplay was B.o.B’s former No. 1 song “Nothin’ on You,” which lost 77 spins, not even counting the Beat in the equation.

Star 94 pretty much dropped “Nothin’ On You” along with Ke$ha’s “Tik Tok” and Jessie James’ “Boys in the Summer.” It did add four new songs to mid-rotation of three times a day: Rob Thomas’ “Mockingbird,” Daughtry’s “September,” Uncle Kracker’s “Smile” (actually, this is a return since it’s already been spun 1,000 times on the station) and Plain White T’s “Rhythm of Love.”

Q100 added just one new song this week: Nelly’s “Just a Dream” while Katy Perry’s “Teenage Dream” and Travie McCoy’s “Billionaire” were given major boosts in airplay while B.o.B’s “Nothing On You” and Drake’s “Find Your Love” lost airplay.

The Groove added three new songs: Eminem’s “Not Afraid,” Nelly’s “Just a Dream,” and Ke$ha’s “Take It Off” while giving Jason DeRulo’s “Ridin’ Solo” an increase of 26 spins to 40. The station also started playing M.I.A.’s old song “Paper Planes,” T.I.’s “Whatever You Like,” Usher’s “Love in this Club,” Young Money’s “Bedrock” and Drake’s “Best I Ever Had” for the first time, perhaps in reaction to the Beat’s departure.

Neither Hot nor V-103 added any major new songs this past week. On V-03, only two songs showing increases of more than 10 spins: Drake’s “Miss Me,” up from 15 to 33 and Waka Flocka Flame’s “No Hands” from 9 to 22. On Hot 107.9, six songs showed increases of 10 spins or more, including two Gucci Mane tunes: “Gucci Time” and “Beat It Up.” Five songs were cut 10 spins or more including Alicia Keys’ “Unthinkable” and Young Jeezy’s “Lose My Mind.”

Top 10 songs in Atlanta
1. Katy Perry – California Gurls 205
2. Mike Posner – Cooler Than Me 190
3. Usher – There Goes My Baby 167
4. Drake – Find Your Love 145
5. Taio Cruz – Dynamite 142
6. Chris Brown – Deuces 141
7. Monica – Love All Over Me 138
8. Maroon 5 – Misery 135
9. Enrique Iglesias – I Like It 133
10. B.o.B. – Airplanes -131
SOURCE: Mediabase 24/7

Top 5 songs on various R&B/hip hop and rock stations in Atlanta

V-103
1. Usher – There Goes My Baby
2. Chris Brown & Tyga – Deuces
3. Monica – Love All Over Me
4. Drake – Fancy
5. Alicia Keys – Un-Thinkable

Hot 107.9
1. Chris Brown & Tyga – Deuces
2. Ciara – Ride
3. Monica – Love All Over Me
4. Usher – There Goes My Baby
5. Gucci Mane – Beat It Up (w/ Trey Songz)

Majic 107.5/97.5
1. Dwele – What’s Not To Love
2. Jaheim – Finding My Way Back
3. Usher – There Goes My Baby
4. Kem – Why Would You Stay
5. Alicia Keys – Un-Thinkable

Kiss 104.1
1. Switch -They’ll Never BE
2. Teddy Pendergrass – Close the Door
3. The O’Jays – Let Me Make Love To You
4. Rene & Angela – Your Smile
5. Peabo Bryson – I’m So Into You

Praise 102.5
1. Forever Jones -He Wants It All
2. James Fortune & Fiya – I Trust You
3. Earnest Pugh – Rain On Us
4. Lisa Page Brooks – Say Thank You
5. Marvin Sapp – The Best In Me

Groove 105.7
1. Katy Perry – California Gurls
2. Taio Cruz – Break Your Heart
3. Usher – OMG
4. Mike Posner – Cooler Than Me
5. B.o.B. – Airplanes

92.9/Dave FM
1. Train – If It’s Love
2. Alpha Rev – New Morning
3. John Mayer – Half Of My Heart
4. Michael Franti & Spearhead – Sound of Sunshine
5. Sheryl Crow – Summer Day

Project 9-6-1
1. Avenged Sevenfold – Nightmare
2. Five Finger Death Punch – Bad Company
3. Slipknot – Snuff
4. Sick Puppies – You’re Going Down
5. Drowning Pool – Feel Like I Do

99X at 97.9
1. Cage the Elephant – In One Ear
2. Amberlin – Impossible
3. Dirty Heads – Lay me Down
4. Neon Trees – Animal
5. Linkin Park – The Catalyst

97.1/The River
1. Led Zeppelin – Stairway to Heaven
2. The Police – Roxanne
3. The Allman Brothers Band – Ramblin’ Man
4. Van Halen- Dance the Night Away
5. Queen – Killer Queen

Rock 100.5
1. The James Gang – Funk#49
2. The Allman Brothers Band – Midnight Rider
3. The James Gang – Walk Away
4. David Bowie – Changes
5. Red Rider – Lunatic Fringe
SOURCE: yes.com

7 comments Add your comment

levelhead

August 24th, 2010
12:40 pm

Why oh why do you all listen to the same music and commericals everyday. Thank you WCLK “91.9″ for introducing me to… L.I.E by N’dambi and All In My Head by (Atlanta’s own) Avery Sunshine. Big ups to “Morris in the morning” and the “Soul of Jazz” in the afternoon.

TrafficHeadache

August 24th, 2010
5:22 pm

Don’t look at me–I listen to non-commercial radio.

Lady M

August 25th, 2010
9:13 am

Rodney, Will you ever post how many times each song is played on each station when you do the break out? I’d be curious to know.

Rodney Ho

August 25th, 2010
10:53 am

I sometimes do. Is there a specific song you wanted to know about?

Andy in Blairsville

August 25th, 2010
3:57 pm

Keep your pimp hand strong Chris!

Angela

August 25th, 2010
4:25 pm

Why did 95.5 the Beat go off the air? What happened?

Rodney Ho

August 25th, 2010
4:55 pm

Short answer: WSB-AM was losing listeners and needed to reach people who don’t bother going to the AM dial. It took its lowest revenue-producing FM signal, which was the Beat. The Beat was making money but Cox figured the upside was greater to simulcast its powerhouse news/talk station on 750 and 95.5.