The next big weapon? Campaign mail that talks to you

The tool already has a brief campaign history, but the U.S. Senate race in Missouri between Republican Todd Akin and Democratic incumbent Claire McCaskill may boast the most prominent use so far of talking direct mail.

It’s like those singing birthday cards. But meaner:

From Campaigns & Elections magazine:

[Democratic Super PAC] American Bridge is putting at least $37,000 behind the mailer. It was produced by the Democratic direct mail firm Ourso Beychok and mailPOW, which creates the sound cells that go into the talking cards.

- By Jim Galloway, Political Insider

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6 comments Add your comment

Baron DeKalb

October 22nd, 2012
2:46 pm

The only thing left to do is add a “scratch-and-sniff” medallion.

Don't Tread

October 22nd, 2012
2:49 pm

Wonder if it will scream when you put it in the shredder.

Hi, vote for me because – AAAAIIIIIEEEEEE!


October 22nd, 2012
3:24 pm

The election is not even over and the GOP slime balls are already outsourcing their campaigns to China. China will love making the nasty grams for the slime.

It will help keep the USPS in business.

Wonder if akin has Romnesia,”


October 22nd, 2012
5:13 pm

They need junk mail that sounds out a dog whistle. That’ll put an end to the whole junk mail thing.


October 22nd, 2012
5:59 pm

Oh, horrors! I would very much hate to open a political ad to hear a whining voice (one octave higher these days) blaming Bush for all his (Obama’s) many, many failures. I could seriously damage my foot stomping something of this nature, and I don’t have ObamaCare!

Save Big Bird! Freezing is the recommended method of food preservation.

[...] do you get when you combine junk political direct mail and recorded messages? Talking direct mail is the unholy spawn. I’d guess we won’t see it in Georgia until [...]