Opponents of Tuesday’s charter school ballot question this afternoon unveiled a series of four racially provocative, 60-second radio spots aimed at African-American audiences across the state.
Three of the radio ads include this plea from the 91-year-old Rev. Joseph Lowery, the legendary civil rights figure: “Don’t let them resegregate our schools.”
In case that message didn’t penetrate, the opposition group — Vote Smart! No to State-Controlled Schools — labeled one of the spots “Plessy” and another “Ferguson.” Plessy v. Ferguson was the 1896 U.S. Supreme Court case that legalized segregated public facilities in the South and ushered in the Jim Crow era.
It’s important to note that the charter school measure, which would reaffirm state authority to create charter schools over the objections of local systems, has significant support among African-Americans, according to polls – who figure heavily in pro-Amendment One advertising.
Listen to “Plessy” here: