Are you going to see ‘Frozen’ today? Did you go on Thanksgiving?

My 12-year-old and 6-year-old have talked for weeks about seeing the new Disney movie “Frozen,” and we are going to see it Friday morning. (It opened on Thanksgiving Day.)

It turns out almost all of Lilina’s first grade class wants to see it too so we are meeting many of her classmates at the theater. Even her teacher is coming with her first grader. I think it’s going to be a big crowd – including boys.

Entertainment Weekly magazine reports that “Frozen” has tried to play down the princess aspect of the movie marketing the snowman in their ads to bring in those little boys. (My 10-year-old son is going with us but I think he’d rather be seeing “Thor” again.)

From EW:

Frozen – $64 million
Disney has experience opening successful princess movies over Thanksgiving weekend. The studio released Enchanted on this weekend in 2007, and the film brought in $49 million over its first five days. It also opened the Rapnuzel tale Tangled over this weekend in 2010, which grossed $68.7 million from Wednesday to Sunday, and that film is a great comparison for Frozen.

As the studio did with Tangled, Disney has downplayed the princess-y aspects of Frozen, which cost $150 million to produce, as much as possible. Instead of showcasing the sister protagonists (voiced by Kristen Bell and Idina Menzel), marketing has focused on Olaf the snowman (Josh Gad) instead in order to draw boys into the theater. Granted, Disney-philes know that Frozen is a riff on Hans Christian Andersen’s The Snow Queen and that it features lush musical numbers sung by belty stars, which will no doubt bring in fans of Disney’s classic animations.

Reviews for the film are very strong, and families are starved for options, especially given the collective “meh” that greeted fellow animated feature Free Birds recently. Thus, Frozen appears poised for a debut of about $64 million — $46 million of which should come in over the traditional weekend dates.”

Although ‘Frozen’ is expected to do big business over the holiday weekend, it is not expected to surpass “Catching Fire.”  (EW predicts “Catching Fire” will bring in an extra $91 million more to reach $278 million after just 10 days!)

(I noticed when checking the movies times that AMC theaters at Discover Mills 18 and Parkway Pointe 15 will be showing “Frozen 2-D” in a sensory-friendly environment at 10 a.m. on Dec. 7. So if you have a child with sensory issues, this might be a great way for them to enjoy the movie! )

Do you plan to see “Frozen” this weekend? Are your boys as excited as your girls? Are you going to see “Catching Fire?” EW Radio said that “Catching Fire” was better than the first “Hunger Games” movie.

8 comments Add your comment

DB

November 28th, 2013
11:46 pm

We went to see “Catching Fire” and enjoyed it tremendously. I’ve read the series, and agree with one reviewer that the movie is actually, rarely, better than the book — it hangs together better, and doesn’t seem quite as disjointed. Two thumbs up! I really want to try and catch “12 Years A Slave” and “The Book Thief”, too.

“Frozen” doesn’t really appeal to me. I loved, loved, loved the Howard Ashman Disney movies, but I haven’t seem the same lyrical quality to the Disney animated musicals since then.

beth

November 30th, 2013
12:21 am

Saw Frozen with my family on Thanksgiving night… the kids really enjoyed it.

Mayhem

November 30th, 2013
6:53 am

My nieces want to go see it, and so does my youngest. We may go next week…..

LizBeth

November 30th, 2013
12:25 pm

We’re all going to see Frozen eventually, or know all about it, because Disney will make sure we do.

FCM

November 30th, 2013
5:07 pm

@DB. Susanne Collins, HG author, is a playwrite. I think that is why the movies work better. Although they are splitting the las book into 2 movies…thank you Harry Potter for that moronic legacy.

Frozen had a large crowd at theater today.

DB

December 1st, 2013
11:43 am

@FCM: I heard that, too — good grief, that book is pretty slim as it is — where in the heck are they going to split it?! It sorta made sense in the last “Twilight” book, “Breaking Dawn”, although some judicious editing could have made the first half of the book much more condensed.

But, hey, otherwise, they’d have to give up those $150 million opening weekends for the last movie :-)

Kat

December 1st, 2013
2:34 pm

Saw Frozen the day after Thanksgiving. The theater was packed. It’s good for kids (some tweens next to me were crying at points?). I didn’t care for it too much, because it seemed that they are gearing up to put it on Broadway at some point. Too many “show tunes” without a logical reason for them.

A

December 1st, 2013
2:54 pm

Saw Catching Fire with husband on Thanksgiving. Great flick! Grandparents took kid to see Frozen the day after and everyone enjoyed it.