A new study out of the University of Nebraska-Lincoln has found the men do look at women’s bodies more than their faces.
Lead author and social psychologist Sarah Gervais explained that the study used eye-tracking technology to prove out what women have long reported.
The surprising part of the study was the woman in the study also looked at the chest and hips longer too.
“The participants – 29 women and 36 men – were outfitted with the eye-tracking system, which measures in milliseconds how long the eyes are fixed on certain spots. Their gazes reacted to photographs of the same 10 women, each with three different digitally manipulated body shapes – curvaceous, much less curvaceous and in-between. (Only women’s bodies were viewed by study participants.) Both sexes fixed their gaze more on women’s chests and waists and less on faces. Those bodies with larger breasts, narrower waists and bigger hips often prompted longer looks.”
“The explanation may be partly evolutionary, Gervais says, since men may be drawn to more shapely women for childbearing — while women may be checking out their competition, she suggests.”
“And the study, published today in the journal Sex Roles, also finds that even when men are told to focus more on evaluating a woman’s expressions and personality, women with more curves get more positive personality ratings.”
I don’t think it’s surprising that women are checking out other women. Now the question is are they biologically attracted to those features, admiring them or judging them? I think judging them may be the answer.
I had one boss at the college paper that would assign stories to my chest. I would try to bend down to catch his eye! He was the most obvious man I’ve ever seen staring.
Are you surprised that both men and women check out shapely women? Do you think women are judging others or are admiring or are unaware they are even doing it? Do you know a man that is super obvious about checking out the ladies? Do you think women check out men like that? Is this something we should talk to our sons about?