If Twitter is the social network for athletes and celebrities, then Pinterest is the social network for moms.
All of my mom friends are flocking to this new social media site that enables you to visually bookmark things you like from the web.
You download a quick-click button to your tool bar that lets you “pin” things to your virtual bulletin boards on the site. So while you are reading articles or looking at photos or finding recipes, you can click “pin” and place it on your appropriate bulletin board.
You can also click through other people’s bulletin boards by topic or by friends to find things that you too would like.
“Pinterest has become the social media network to watch after growing more than 4,000 percent in the last six months. At an average of 88.3 minutes per visitor, it ranks third on engagement behind Facebook and Tumblr and well ahead of LinkedIn (16 minutes) and Google Plus (5.1 minutes),” according to Ragan.com.
I think the main reason moms like Pinterest is because it’s actually useful! Yes it can be relaxing and social but you can find things that can make your life easier and better. It also cuts clutter and you can’t lose the articles you’ve “clipped.”
Lately, I’ve been searching home organization, cleaning tips, recipes and craft ideas for Valentine’s Day for the kids. You can see my boards here.
If you haven’t jumped on Pinterest yet, here are some things to help you get going:
1. It is a public network like Twitter so anything you post everyone can see.
2. At this point there are no private boards where you could stick things you didn’t want other people to see.
3. When you log in, it’s going to give you an option to hook up with all your “friends” from Facebook. You can opt out of this if you want. (From the Pinterest staff: “When you register, one of the orientation screens suggested people to follow, including existing Facebook/Twitter contacts. If you skipped this step or didn’t choose what you wanted, you would be added as a follower.”
4. If a friend sends you an invite you can get on immediately. If you try to join on your own, you will have to wait a day or two. (I guess they want it to seem exclusive! I found that to be annoying.)
5. Although people are not supposed to sell on Pinterest it is a huge referral site for retailers.
6. You can search on Pinterest without joining but then you can’t pin the things you like.
7. You can collaborate on boards with friends. From the Pinterest staff via email: “You can create a collaborative board with multiple contributors (directions to do so are on our Help page).” I want to experiment with all of us collaborating on a board. I’m still trying to figure that all out.