According to a new survey wearing ill-fitting or ugly underwear can ruin a lady’s day!
“We know that bad hair days can affect women’s moods, but who knew that bad underwear days could also ruin their day,” says Lisa Lee Freeman, editor in chief of ShopSmart magazine, from the publisher of Consumer Reports. Their research center conducted a telephone survey of 1,008 women 18 and older about intimate apparel.
“Almost half of women (47%) say they feel sexier and more confident wearing a nice or special pair of panties. “The first thing we put on in the morning does make a difference in our day,” Freeman says…”
The survey found that women on average own 21 pairs of underwear (I’ll have to go and count after I finish writing this.) Other findings in the January issue (www.shopsmart.org) included:
“•27% say their mood is affected by wearing an ill-fitting or unattractive pair of undies.”
“•10% of women own 35 or more pairs.”