Are you ready to ring the chapel bell?

The UGA chapel bell features prominently in the new promotional spot. (University of Georgia)

The UGA chapel bell features prominently in the new promotional spot. (University of Georgia)

In a complete turnabout from the lame spot for UGA that ran during football telecasts last season, a group of Bulldog alums have put together an awesome new film that will debut during the Chick-fil-A Kickoff Game.

The 30-second promo is being previewed on a special Facebook page.

The theme is that you may leave the University of Georgia … but it never leaves you.

And it has music by Athens’ own R.E.M., too.

If you’re a Dawgs fan, it’ll definitely give you goosebumps. Time to ring the chapel bell!

UPDATE: For those who don’t know, the song is “Oh My Heart” from R.E.M.’s most recent album, “Collapse Into Now.” On the band’s official website, manager Bertis Downs said of the video: “The enthusiasm of the filmmakers, the resonance of the song in the film, and the band’s love and respect for Athens — those were all factors in our decisions. As alumni ourselves, we’re proud of the PSA and feel the song really complements the film’s emotion and imagery.”

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184 comments Add your comment

TDK_Dawg

August 25th, 2011
10:48 am

Germans, Bill. GATA

Dawg in Bama

August 25th, 2011
10:48 am

Ring the bell! First!

norris

August 25th, 2011
10:50 am

Awesome! Yes I’m ready! GO DAWGS!!!!

schmeckdawg

August 25th, 2011
10:51 am

Didn’t quite get the goosebumps; however, I did get the let’s beat the total crap out of everybody that we play this year bumps!!!!!!!!

Does that count??????

SouthSide Dawg

August 25th, 2011
10:52 am

Ceasar

August 25th, 2011
11:00 am

D A DoubleU G

August 25th, 2011
11:01 am

I hope this one sticks for several years.

I am willing to bet I have watched it 20 times.

It will only sound better when they play it at halftime in late October when UGA has a 14 point lead in Jacksonville.

GO DAWGS!!
It will NEVER leave me!

AltamahaDawg

August 25th, 2011
11:02 am

Oh my heart!

iowa dog

August 25th, 2011
11:08 am

Ringing the bell about 14 times trhis year.

how2fish

August 25th, 2011
11:11 am

Outstanding…now let’s start 2011 with a Bronco beatdown! Go Dogs !

Alphare

August 25th, 2011
11:12 am

Bill, not a dawg fan here. totally lost as to what you are trying to accomplish.

D A DoubleU G

August 25th, 2011
11:15 am

Alphare,

totally lost as to what you are trying to accomplish by coming on a Dawg blog and announcing yourself as “not a dawg fan here”….

you see how that works??

Bo Duke

August 25th, 2011
11:16 am

Ah yes it is that time of the year for the most unealistic fans in the history of sports to crawl out from under their 6-7 rocks and proclaim greatness.
UGA nation wake the %$#@ up and realize you are a middle of the pack program (minus 3 years of HW) always have been always will be.
Can’t wait to see BSU beat the ugly off of those new uniforms!!!

TossSweep

August 25th, 2011
11:16 am

It would be sweet if all the ringing will result in an NC RING! Pinch from my dream.

Mr. Sulu

August 25th, 2011
11:17 am

Oh Myyyyyyyyy cant wait to see those guys in the red unitatrds!

toad

August 25th, 2011
11:23 am

yeah the usual preseason hype as we’ve heard it before will come to a rude awakening in just a matter of days. Boise 42 dawgies 9……

Old Dawg

August 25th, 2011
11:26 am

Can’t wait!

Old Dawg

August 25th, 2011
11:31 am

What’s the name of the song, Bill?

JDawg1785

August 25th, 2011
11:34 am

Definitely better than the last couple of promotional commercials for the University. That one from last year was just goofy.

BG

August 25th, 2011
11:34 am

Toad what you smoking partner? Wanna put your money where your mouth is?

AltamahaDawg

August 25th, 2011
11:35 am

Yes, we usually like our team no matter what. Sorry that you don’t know that experience.

JDawg1785

August 25th, 2011
11:36 am

Old Dawg, it’s called “Oh, My Heart.” R.E.M.’s latest album is pretty darn good. You should pick it up.

UGADawg83

August 25th, 2011
11:46 am

Great spot wish it were longer–best thing is Michael Adams isn’t in it.

BOSS GATOR

August 25th, 2011
11:49 am

YO RED PANTIES…..Oct. 29, 2011…..2:30 pm…….Jacksonville……We’re waiting…..YOUR BOSS

Alphare

August 25th, 2011
11:50 am

D A DoubleU G,

you are funny, that’s one reason I like dawg blog.

Teach Boise State a lesson, make all georgians proud. That’s all I want to say to you guys.

DawginLex

August 25th, 2011
11:51 am

Boss gator

Get back to Bay 1. I want 10 w 30 in my car and make sure you get the tires too.

workinDawg

August 25th, 2011
11:55 am

Doesn’t get any better than REM and UGA. Oh to be 18 again!

Mad Dog 1

August 25th, 2011
12:05 pm

We tailgated in the parking lot next to the bell in the 80’s. This brings back some very good times I had at UGA football sorry for the ones that can’t share these memories

AltamahaDawg

August 25th, 2011
12:05 pm

Is there an app for that?

RedandBlackDAWG

August 25th, 2011
12:06 pm

It is truely amazing to me, how such childish remarks can be made by UGA haters on these blogs. Also amazing is how they must sit around their computers all day long and wait for the next thing UGA, so they can comment negatively on it. I bet if they put that much effort into finding a job or in their school work, they could actually be successful in life and a successful member of society. NAHHHHHHHHHHHHHHHHHHHHHHHH, that ain’t gonna happen. A loser is a loser and that about describes the majority of these negative people on these blogs.
I am sure glad I am retired, and can see these people for what they truely are. LOSERSSSSSSSSSSSSSSSSSS. They have to live by showing
how poorly they are prepared for life or are preparing for it.

GO DAWGS and GATA

nicksabans evil twin

August 25th, 2011
12:15 pm

@RedandBlackDAWG…and it amazes me how you can go around calling people losers…you being a 6-7 group of delusional stuck in the 80’s glory days reliving mediocre team fans…..did you say “retired” or “retarded”…..ROLL TIDE!!

SAWB

August 25th, 2011
12:17 pm

What does this have to do with football? Since most UGA Football fans never actually attended UGA I do not get the connection to the football game.

nicksabans evil twin

August 25th, 2011
12:20 pm

and another thing…i am at work,successful, contributing to society……ROLL TIDE!!! AND WHOEVER IS PLAYING THE dogs……

Island Eagle

August 25th, 2011
12:21 pm

The theme may be “You may leave the University of Georgia”, but that would have to mean that all of these fans went to uga. And I mean classes not parties or football games.

allwehaveishope

August 25th, 2011
12:23 pm

Thought the promo was luke warm. Didn’t get me stirred up like say Moreno high jumping over a DB or UGA taking a bite out of an AU receivers leg. Ringing the bell is heart warming it just needed a little salsa to get the blood pressure up.

nicksabans evil twin

August 25th, 2011
12:24 pm

good point Eagle…..i have my shirt cause i went to BAMA…they have theirs cause they went to Wal Mart……

That Place Is The Beat of My Heart!

August 25th, 2011
12:24 pm

Man, am I missing Athens after watching!

This is great (although I wished they’d featured a shot of Milledge Hall, my old stomping grounds, as they did in the promo).

Outsiders may not get it, but all those of us who experienced Athens surely will.

UGA truly has never left me!

Great Job! Well Done! Thanks to all!

RedandBlackDAWG

August 25th, 2011
12:26 pm

Nicksevil,

I am so proud that you are at work. Now get another order of fries ready for the afternoon crowd please.

Top Row Dawg

August 25th, 2011
12:28 pm

I remember as a child in the early 70’s, the tug of the rope as it pulled you up when you got it to double ring. The line of kids, and then getting back in line again. So joyous the thrill of the lift up, trying to avoid getting sideways into the wooden tower, Go you Hairy Dogs!!

AltamahaDawg

August 25th, 2011
12:30 pm

Who said it did SAWB?

WDE

August 25th, 2011
12:30 pm

@BOSS GATOR thanks for reminding us as we are just one of the pieces in the cogs of the Gators going 0 for October…prepare yourselves !

DAWGMAN

August 25th, 2011
12:31 pm

Now that’s what I’m talking about. It would be good to see some of these Dream Teamers march out of the stadium and up the hill to learn for themselves just what these moments really mean to the rest of us. I’m sure they would get a warm reception. Even walk new UGA up to the bell. Let him woof, and woof, and woof. Do him good.
Dem vibes getting louder.
Go DAWGS!

AltamahaDawg

August 25th, 2011
12:32 pm

Really representing your alma mater well there evil twin.

ca dawg

August 25th, 2011
12:33 pm

@alphare: i’ll give you a little background about what i think bill’s trying to accomplish. the tv spot we ran last year was horribly amateurish, and has been a source of embarrassment (among others) for dawg fans (especially alums). it looked like it was thrown together at the last minute for a class project. bill king, unsurprisingly, complained a lot about it (bill is very negative, if you’re not a frequent reader of his blog). at any rate, it’s great for a lot of us to see that last year’s commercial — apparently shot at some point in the late 80’s — is being replaced by a cleaner, slicker, and more meaningful one.

Columbus Dawg

August 25th, 2011
12:33 pm

nicksabans evil twin is about as close to being one of the biggest idiot toilet paper on a stick dumb butt Bama pos that has ever come across from Alabamastan to post on this blog. Seems that Alabama’s “legal way to pay it’s players has been exposed. It is called the “cash on the dresser technique”. POS Bama boosters offspring being refered to as “walk on football players” paired up with players who “need to be compensated”, as roommates who provide monetary compensation as well as free trips ect. Post says this has been going on for years at Bama, even when that old drunk pos Bryant was the coach there.

nicksabans evil twin

August 25th, 2011
12:35 pm

wow redandblack….that last one hurts…guess you are red and black from all the beatings you’ve taken. No fries here pal-i manage 11 people with a 3/4 million budget for my department. you didn’t answer my question…..but i’ll venture a guess. Next question…why such venom because others don’t like your team? to call them loser, suggest they are less than you somehow…..my aren’t you special…..hey..are you retired cause that mangy dog doesn’t need butt painting anymore??? come on…i’m waitin…..whatcha got????

ca dawg

August 25th, 2011
12:39 pm

@ SAWB: i’m an alum but i don’t see why you would have to be one in order to enjoy the commercial or find meaning in it. a lot of the best dawg fans out there didn’t attend UGA, but they aren’t any the less passionate for it.

WDE

August 25th, 2011
12:41 pm

@nicksabans evil twin give me a break in half the walmarts in Bama everything that they sell has Bama or Auburn on it…from auto repair to gardening supplies…

For whom the Bell tolls

August 25th, 2011
12:42 pm

Lets see, losses to Boise, SC, Ms St, and UF means the Bell will ring 7 times.

Mr. Sulu

August 25th, 2011
12:46 pm

Oh Myyyyyyyyyyyyyyyy……. its vibrant red on the tv screen.