The whys behind the $14 bowl ticket price

Georgia Tech’s decision to offer a limited supply of Independence Bowl tickets for $14 is an investment in the future, according to athletics director Dan Radakovich.

Bowl tickets are usually much more expensive. Tickets to last year’s Orange Bowl, for example, cost $125. Tickets to the 2008 Chick-fil-A Bowl were between $60-70. Tech had an allotment of 17,500 for the game in the Georgia Dome. The game sold out.

Tech hopes that by offering the tickets at the special rate, it will not only put people in Shreveport, La., where the bowl will be played on Dec. 27, but it will enhance the status of the fanbase.

“To be there in Shreveport, that’s what’s going to be able to sell Georgia Tech for years upcoming within the ACC in the bowl pecking order,” Radakovich said. “Not to disparage other teams, but we don’t have that far to go to be recognized within our conference as a great traveling team. It’s manageable, we can do that.”

As of Wednesday morning, more than 2,200 of the tickets have been sold. The $14 allotment is 5,000 and lasts until Sunday. Tech’s total ticket allotment is 10,000. Tech is responsible for paying for any unsold tickets up to 6,000. The ACC will pay for any  remaining tickets after 8,000 are sold. There’s a formula that covers remaining tickets between 6,000-8,000 sold. Radakovich said the school doesn’t make a profit on ticket sales to bowls, even when no discounts are applied.

As a comparison, Clemson has sold 5,700 tickets to the Meineke Car Care Bowl in nearby Charlotte. Tickets are $50 for students and $75 for others. North Carolina didn’t have a sales figure yet for the Music City Bowl. Maryland coach Ralph Friedgen has made a public plea for fans to buy tickets to the Military Bowl in nearby Washington D.C. Despite having an 8-4 record, the Terrapins were passed over for the Champs Sports Bowl, which had the fourth pick of ACC teams, because it was feared they wouldn’t bring many fans.

David Thompson, a Tech fan living in Little Rock, Ark., said he had toyed with the idea of buying tickets for his dad (an 1973 alum) and brother, but ruled out the possibility because of the tough economic times. When the $14 ticket price was announced, he changed his mind and purchased three.

The discount idea came together Sunday afternoon after Radakovich met with officials from the bowl. He said they not only hoped that ticket sales would be brisk, but that they would be used. They wanted to see Tech fans in Louisiana at the hotels, restaurants and other attractions.

He met with other officials within the athletics association and they decided that the potential punitive price of tickets was one obstacle they could remove for those who considering attending. The price was chosen as a way to honor Tech’s bowl streak, which is now at 14 consecutive games.

Radakovich said he hopes to see at least 5,000 Tech fans at the game. Georgia sold approximately 7,000 tickets the 2009 Independence Bowl, while Tech sold approximately 10,000 to the ACC championship game and 10,000 more to the Orange Bowl. He pointed out that the tickets are sideline seats and that the timing of the game is good for families who wish to travel because the game is the week after the Christmas holiday when most families are on vacation. Shreveport is a nine-hour drive from Atlanta.

“It was important for us to try something different,” Radakovich said. “Some have worked some haven’t worked. We want to make sure that we continue to try to do things to try and entice our fans to jump on the bandwagon.”

– Doug Roberson, AJC

117 comments Add your comment

Worm

December 8th, 2010
12:09 pm

How about cokes and free hot dogs?

Shane

December 8th, 2010
12:15 pm

Just like Football …..

Just like Football …..

Just like Football …..

David

December 8th, 2010
12:15 pm

Nice one worm. Stay classy UGA.

Roger

December 8th, 2010
12:15 pm

Ga only sold 7k last year? Pathetic for a school that talks so much and has a fan base that is 5 x larger than techs.

roughrider

December 8th, 2010
12:20 pm

I thought Tech might have reduced the price because of all the students getting robbed of their money.

Spike

December 8th, 2010
12:24 pm

$14 tickets. Priceless. And still nobody will show up.

reebok

December 8th, 2010
12:24 pm

i wouldn’t go to shreveport to watch a football game if they threw in free airfare and a suite at the nicest econolodge in town

4th and Long Gone

December 8th, 2010
12:26 pm

Whoever said DRad should be fired (for supporting his basketball coach) is crazy. DRad may be the best AD in the country in one of the toughtest jobs in the country. Keep it up DRad, we appreciate your great work.

Shreveport Hot Dog Vendor

December 8th, 2010
12:29 pm

NO, absolutely no free hot dogs or Cokes.

Dawglasville

December 8th, 2010
12:29 pm

Not spun very well. That would be like Adams saying Damon was just giving a friend a helping hand that night. Bottom line is there are three more weeks left of the nightmare that has been local college football this year.

GO JACKETS !

December 8th, 2010
12:31 pm

Memphis, …. Shreveport , ….. what’s the difference?

Shreveport Hot Dog Vendor

December 8th, 2010
12:32 pm

And aren’t all these Tech bloggers on the AJC going on about how much money they make and how many UGA grads they employ? And they need discounted tickets? Hmm, could it be that all the supposed smart rich guys from Tech are just liars.

question

December 8th, 2010
12:33 pm

a 7-5 SEC teams gets you to Shreveport and a 6-6 SEC team gets you to Memphis

HixsonDawg

December 8th, 2010
12:33 pm

My sond and I were among the 10K+ bulldog fans at the Independence Bowl last year. I was impressed by the local support given to the bowl by the people of Shreveport. Texas A&M fans outnumbered UGA fans by 2-1, but I still thought it was a good showing by us. Shreveport is not as bad as rumored. They have casinos and decent restaurants. I would encoureage any Tech fans on the fence to make the trip.

General Jack Ripper

December 8th, 2010
12:36 pm

You probably wouldn’t get 8,000 Tech fans to show up if you gave them away. Wait….are there 8,000 Tech fans?

Fire Paul Johnson

December 8th, 2010
12:37 pm

Ever the PR man is D-Rad. Why can’t he just be honest?

I love how he’s whitewashing the $14 price as being in “commemoration” of our 14th consecutive bowl appearance. I wonder how long that little chestnut has been tucked away.

Shane

December 8th, 2010
12:38 pm

How about cokes and free hot dogs?

Maybe if you throw in a program???

dave

December 8th, 2010
12:42 pm

You pompous windbags keep beeching and moaning about the defunct or 3rd tier bowls you constantly play in and wonder why. Well here’s the reason. Your fan base is so lame that they’ll only come out if you put on some embarrassing minor league baseball gimmick or give away a free ticket. The bowls know this & don’t want any part of you. All you self proclaimed million and billionaires with 5 cars and 10 houses shouldn’t have any problem ponying up $50 or was all that just propaganda.

juvenal

December 8th, 2010
12:43 pm

tough sell to folks who don’t party &/or gamble much……..

UGA owns you tasty bees..

December 8th, 2010
12:47 pm

“The whys behind the $14 bowl ticket price”

How about because they suck?

Jesse Stone

December 8th, 2010
12:47 pm

Fire Paul Johnson

December 8th, 2010
12:37 pm
Ever the PR man is D-Rad. Why can’t he just be honest?
+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
Isn’t that the pretzel calling the peanut salty? A UGA fan, POSING as a GT fan asking someone to be honest????

UGA owns you tasty bees..

December 8th, 2010
12:50 pm

Or their fans suck, and wont even go to their “home” games.. Just saw where Air Force is favored to win by three.. Looks like a losing season for the techies.. Its gonna be a great Christmas!!!!

zgoldatl

December 8th, 2010
12:50 pm

I was on the fence, and the 14$ tickets made me decide to make the trip for sure. I am actually pleasently surprised that we have sold 2000 in just two days. Lets keep it up and get to at least 5000. Go Jackets

Jones Bowl

December 8th, 2010
12:51 pm

great idea good for DRAD

UGA owns you tasty bees..

December 8th, 2010
12:53 pm

Watch out Jesse, tech fans don’t take (justified) criticism very well.. or at all..

GOOD DEAL

December 8th, 2010
12:54 pm

it is hard to understand for those making six figures or pretending they are, but these are hard times..I remember last year fans saying they could go to Tampa or Miami but not to both and that is understandable.

Bobby Cremins

December 8th, 2010
12:56 pm

Buy the $14 tickets up. 50% of the proceeds go to the fire Paul Hewitt Fund.

Jesse Stone

December 8th, 2010
12:57 pm

UGA owns you tasty bees..

December 8th, 2010
12:53 pm
Watch out Jesse, tech fans don’t take (justified) criticism very well.. or at all
+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
Someone needs help in reading comprehension.

Pull My Finger

December 8th, 2010
1:03 pm

Throw in a free Coke and a couple of hotdogs and I’m there……………sheeeeeeesh.

RambleOn84

December 8th, 2010
1:04 pm

The continued obsession with Tech is really jaw-dropping. You guys remember that you went 6-6, right?

Perhaps if your school cared about more than just beating Tech, you’d have more to show for yourselves than a good all-time record against Tech. ONE National Championship and a handful of conference championships in over a hundred years of football, despite being the big boy school in the fourth-most talented football state in the nation.

Pathetic, just like your fan base.

question

December 8th, 2010
1:05 pm

for all this trash you dawg trolls are talking, you guys had better sell out your allotment and then some for memphis

Spike

December 8th, 2010
1:10 pm

RambleOn84.. Yea but one of our six wins was against your sorry ass team.

We Hit and Run This State

December 8th, 2010
1:11 pm

Dear UGAg trolls – please leave our blogs and go back to taking out the trash.

RambleOn84 – you’re my hero.

I’ll be in Shreveport with my lovely wife. Thank you, D-Rad, for offering the $14 tix. Should be a heck of a game! Bring it Air Force!

Go Jackets and THWG

Fire Paul Johnson

December 8th, 2010
1:12 pm

Hey, D-Rad, if you want fans to jump on the bandwagon, why don’t you try hiring a coach who will recruit exciting players running a modern offense who can beat horrible UGA teams? Winning the UGA game will ignite Tech’s bowl ticket sales every time.

Reality Stinks

December 8th, 2010
1:15 pm

Doug

Thank you for posting the truth behind the joke by the coke

Its really time to drop down to Div II Tech

Reality Stinks

December 8th, 2010
1:17 pm

We Hit and Run This State

Your right “We hit” you in the mouth and you go back home to North Ave projects crying

Therfore we “Run This State”

Stay Thirsty my friend

Reality Stinks

December 8th, 2010
1:20 pm

Free Casio calculators and two #2 pencils for any fan wearing gold to the Shreveport Bowl

BLAHAHAHAHAHAHAHAHAHAHAHAHA

73-72 priceless

ManUp...

December 8th, 2010
1:20 pm

Hey Hot Dog Vendor, we don’t talk about hiring UGA grads, because we DON’T hire UGA grads! Plenty of higher quality grads from UF love to work in ATL. They and other ACC grads are who gets hired in GT companies. But keep dreaming!

RambleOn84

December 8th, 2010
1:21 pm

Yes, there are housing projects in Atlanta. There are also housing projects in Athens.

The difference is there are really nice areas in Atlanta: great restaurants, nice hotels, Lenox, Phipps, Buckhead, the Georgia Aquarium, the CNN Center, etc.

Athens has…???…anyone? I guess there are a couple nice…umm…pastures???

The Blair Miss Project

December 8th, 2010
1:22 pm

<———— WIDE LEFT <——————–

The Blair Miss Project

December 8th, 2010
1:24 pm

http://www.youtube.com/watch?v=-KDrPUcUsFY

Thats what I think of the Triple Option.

Sanford Drive

December 8th, 2010
1:27 pm

Yeah, I hear Tech fans talk about how rich they are, and how they employee so many UGA Grads as well, but then you admit that you needed a $14 ticket in order to attend your bowl game….

something is not adding up for me.

I do know one thing though. 42 points > 34 points.

gdawginkalamazoo

December 8th, 2010
1:27 pm

Bobby, why in the world do you want to fire Paul Hewitt? UGA loves that guy!

Reality Stinks

December 8th, 2010
1:31 pm

Yes and please keep Turkey Neck and the middle school option veer

Heck Im sure the amount of money that UGA has, we could lend you some to extend the “Nobody has stopped my offense yet” guru’s contract a few decades

Reality Stinks

December 8th, 2010
1:34 pm

Can I buy some of those cheap Shreveport tickets

I need some fuel to start the fire in my fire place. It has been cold lately in this great state

Those tickets are cheap enough, why waste money on a good newspaper.

dawgfan

December 8th, 2010
1:42 pm

Did I read that right? A Tech fan who didn’t go to Tech living in a cow town like Little Rock and struggling with tough economic times? Techies, I thought all of you D-bags were Tech alums that made at least six figures traveling to the far corners of the world for your prestigous engineering gigs? Or is that just more hot air and big Techie tough talk?

saban

December 8th, 2010
1:43 pm

Richt and Hewitt have a lot in commen. Need I say more.

Rumour has it that the dream team is going to Alabama and anyplace but the cesspool in Athens.

Just in Grantham choaks on three krispy kreme`s at the krispy kreme in Miami.

Sanford Drive

December 8th, 2010
1:45 pm

Doug,

Could you let us know which Engineering Firms are recuiting Josh Nesbitt and Anthony Allen??

Do you think there is a chance they will start their own Firm?

What are the chances of Reggie Ball or Joe Hamilton getting them a job at the Engineering Firms they currently are employed with.

Thanks in advance, Doug.

saban

December 8th, 2010
1:50 pm

Shreveport, Memphis all the same old sad story.

Football in Georgia this year is like a country song.

Next year Georgia wins 6 and loses to a local high school.

30 years and counting

December 8th, 2010
1:51 pm

nice to see this comment section has devolved into all the Tech obsessed UGA trolls venting. You know the moment has passed when reality stinks gets on a blog. I’ll check back in a few hours and see how much time he’ll piss away today arguing with no one. Adios.