Exposure, exposure, exposure

Georgia State athletic director Cheryl Levick said the Panthers will benefit from the new TV deal announced earlier this week by receiving more national exposure.

The Colonial Athletic Association and NBC Sports announced a new five-year deal that will begin in 2012-13. No financial details have been released.

The highlights of the deal, which were stressed by Levick, are the national games that Georgia State could play in football and men’s basketball.

“The new NBC Sports network contract is a great deal for the CAA and a great opportunity for Georgia State university,” she said.

A minimum of five football games will be shown nationally, and at least 12 basketball games. Theoretically, the Panthers could be seen from Miami to Seattle to 17 times in one year.

The athletic directors will learn more of the details of the contract when they meet on March 1, a day before the men’s basketball tournament in Richmond.

Levick said the conference needed to find more ways to get more exposure to improve the chances of having multiple teams selected in the NCAA tournament.

“We need to show our strength and depth with coverage,” she said. “That means TV coverage. I like that.”

Levick said she thinks the CAA tournament will remain the week before Selection Sunday, but if NBC were interested in pushing the tournament by a few days, she would be interested in the conversation. She said it would help the scheduling issues that all of the conference’s teams experience.

– Doug Roberson, AJC. Please follow me on twitter @ajcgsu.

21 comments Add your comment

Panama

February 16th, 2012
1:21 pm

Panama

February 16th, 2012
1:23 pm

First

So the schools dont know the details of the TV Contract? oookay.

Sounds like it pays zero then. And since its only 5 games its a good bet 4 of those are already earmarked for VA schools.

GSUBB

February 16th, 2012
1:25 pm

So, she does not know the details of the contract, yet tells us how great of deal it is for us.

That is confusing.

GSU is in Atlanta

February 16th, 2012
1:40 pm

Is Levick having an affair with Yeager? I mean, why would our AD think that the CAA is the best fit for the GSU athletics programs?

RidgeRunner

February 16th, 2012
2:09 pm

Don’t know the details? It could also be that the schools will have to vote on some things like distribution, teams that play and so forth. While NBC will dictate a lot the schools will have choices that have not yet been determined.

When you are honest stones come you way the same if you hide a few details that are later found out.

Moobs Johnson

February 16th, 2012
2:23 pm

Perfect fit for GA St. A non-paying television deal for a third rate conference and a fifth rate school.

GSU is in Atlanta

February 16th, 2012
2:35 pm

Moobs, just curious as to what kind of deals your team had going into their 3rd season of football play?

Ima Hogge

February 16th, 2012
2:37 pm

To clarify:

A minimum of five football games will be shown nationally, and at least 12 basketball games. Theoretically, the Panthers could be seen from Miami to Seattle to 17 times in one year.

Is that for the league overall or five football/12 basketball that will show Georgia State?

Doug Roberson

February 16th, 2012
2:50 pm

She knows most of the details, but there is still fine print that must be voted on and some decisions can’t be made yet.

hammer22

February 16th, 2012
3:29 pm

Doug, did you happen to ask for her opinion on the merger of MWC/CUSA and how does she feel that GSU was not mentioned? And I’m certain that if you did, she gave a slick politician-like response.

GaStateChris

February 16th, 2012
3:44 pm

Back off. The article said the ADs will learn MORE of the details on March 1st. Does that say they know nothing?

And yes we are in a Virginia heavy league. So what? I don’t see ACC schools complaining that the the ACC is a “North Carolina” league.

GaStateChris

February 16th, 2012
3:45 pm

Also, who said the contract was non-paying? Anyone? Anyone?

GSU

February 16th, 2012
3:57 pm

Will we benefit from not having a spring game?

If it’s all about exposure, not having a spring game is the worst way to go. Fire Levick.

To GSU

February 16th, 2012
4:28 pm

I think Season ticket holders are in an up roar about the spring game. This topic is trending and Levick will have to answer the question on why no spring game.

GSU Bleed Blue

February 16th, 2012
4:28 pm

Thanks for the write up Doug.

ATLhoho

February 16th, 2012
4:49 pm

GA State Has a Football Team???

[...] Exposure, exposure, exposureAtlanta Journal Constitution (blog)The Colonial Athletic Association and NBC Sports announced a new five-year deal that will begin in 2012-13. No financial details have been released. The highlights of the deal, which were stressed by Levick, are the national games that Georgia State …and more » [...]

David

February 16th, 2012
8:30 pm

GSU is in good hands. There is a plan in place .

Another David

February 16th, 2012
8:50 pm

Yes, I have heard this as well. However, there have been several things that have recently transpired that makes one question these hands and why they place them where they do. How long must one wait or give to hear said plan?

GSU is in Atlanta

February 16th, 2012
9:12 pm

We at GSU athletics welcome you to a magical mystery tour, now please continue giving and hoping!

Go Panthers!!

February 16th, 2012
10:34 pm

Welcome to PantherNation.

We have a 3 year old football team with only two seasons under our belt, and our fanbase is freaking out that we aren’t already in FBS.