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City & State or ZIP Tonight, this weekend, May 5th...
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City & State or ZIP Tonight, this weekend, May 5th...
City & State or ZIP

Kale Me Crazy to open in Inman Park this weekend

AJC staff

AJC staff

It seems that I’m not the only one that is hopping on the juicing train.

It was only a matter of time, I suppose, before the whole juicing fad, of which I’m unabashedly a participant in, gets turned into a new franchise. And I know what you are thinking….yes, Arden’s Garden and a few other juicing chains have been around for years. But, when the yogurt shop guys are getting in on it, you can bet this fad is going to go full-cupcake faster than a craft burger shack slinging Neapolitan pizza.

Rol Shlomo, the entrepreneur behind the Sandy Springs-based Yogli Mogli, is set to open the first Kale Me Crazy in Inman Park this Saturday.

After taking the yogurt chain, first opened in 2009, to 25 locations, Shlomo believes that the juice bar is poised to be the next big thing in Atlanta. He tells the Atlanta Business Chronicle, “The market here really needs it…just like it needed yogurt four years ago.”

Don’t misinterpret my sarcastic tone…I’m actually down with the juicing. According to my friends, I “look healthier” and “actually have color in your face now.” I try to ignore the backhanded insult part of those statements and instead focus on how it seems to actually be benefiting me.

But I’m curious as to how well the juice bar chain will take off, especially since the name implies that these won’t be all sugary fruit juices.

What do you think? Will there soon be a Kale Me Crazy on every corner?

- By Jon Watson, Food & More blog

11 comments Add your comment

Unaffiliated Voter

May 31st, 2013
6:07 am

hmm, I probably prefer my kale sauteed in olive oil with red onion and minced garlic finished with balsamic vinegar splashes.

Steve

May 31st, 2013
8:54 am

I do kale smoothies at home all the time. You have to mix kale with sweeter veggies or fruits to combat the bitter taste. Juices and smoothies are amazing for the body.

1164mgc

May 31st, 2013
11:06 am

With a name like Kale Me Crazy…. no.

Shane

June 1st, 2013
8:38 am

I lost 75 pounds through juicing! I think these two photos should be inspirational for others to try and drink one juice a day at least. As you say Jon the health benefits are huge. I went on to run 3 half marathons, get promotion twice and land a dream transfer from Europe to the USA. I can honestly say that none of this would have happened without the juicing weight loss and the boundless energy that gave me. Before and After Photo here (hope its ok to post a link?) http://www.runningonjuice.com/2013/06/01/juicing-for-weight-loss-before-and-after-photo/

Disappointed Fan

June 1st, 2013
2:28 pm

Ha, I love kale smoothies and in fact my husband and I have a “green smoothie happy hour” every night after work. I love the taste and the benefit of having several servings of veggies and fruits in one tasty drink. However, after 9 months of doing these religiously every night, I have not seen any aesthetic benefits. I am actually a bit heavier by a couple of pounds than I was when we started, despite the fact that the smoothie replaces most of my evening dinner (I usually eat a much smaller serving of meat and grilled veg after the smoothie– the drink fills me up pretty well); my skin looks no better and my hair is actually more course and less shiny. My energy is no better either. I don’t snack and rarely eat sweets. So, enjoy the fiber and nutrients but if you’re looking for a health tonic that makes look and feel 20 years younger, keep looking.

UrbanSustenance

June 2nd, 2013
7:13 pm

As a food garden design company we always include a section of the garden for juicing veggies and fruits. I start every morning with a whir of the juicer.

SNAZZYDRESSA

June 4th, 2013
3:25 pm

ILL STICK TO BIG MAC AND WOPPERS.

Baltisraul....

June 5th, 2013
12:39 pm

Shlomo, who is your advisor on this bust out that is about to sweep Atl? Not the same guy @ Sears that thought buying K-Mart was a good idea, I hope?

Below Average Tipper

June 6th, 2013
11:33 am

I am not genetically blessed, so I know that I will never have pretty skin or hair or nails or small feet or a pretty shapely figure, and there isn’t really anything I can do about my teeth or nose at this point, but I do get haircuts regularly and I brush after every meal, so eating and drinking kale is not something I do so much for the promised “aesthetic” benefits, but it’s really more something I do because I like to pooooooop.

Ann

June 6th, 2013
11:38 am

This is great. We’ll definitely try it. We juice 2 or 3 times a week at home and occasionally pick up a fresh juice at Whole Foods. I would like to juice daily at home, but we aren’t quite at that point yet. It does take a commitment to do it routinely at home, in terms of making sure you have a good mix of fruit and veggies on hand for regular juicing, washing the veggies and the juicer parts afterwards.

There is a dearth of true juicing places around metro Atlanta. They could fill a niche for those who don’t juice at home or don’t have time to juice regularly. I hope they have organic options and use local veggies. That will be important for some clientele.

realdoc

June 6th, 2013
2:51 pm

needs a better location than inman park. a location near employment centers which tend to have every fast food option but very few healthy food options would be great for those who want a juice/smoothie during work hours. located in inman park, this would be a weekend stop for me at best…