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Drink this now: Bell’s Hopslam

hopslamTo most beer fanatics, and especially the hop-heads, Hopslam needs no introduction. But for those of you who have never had the privilege – and yes, I mean privilege – of pouring a glass of this down your gullet, you probably don’t know what you are missing.

Bell’s Hopslam Imperial IPA is, by many people’s standards, as close to a perfect glass of beer as you can find on the market today. But therein lays the problem – finding it. Reminiscent of the fervor surrounding the coveted yearly release of the Pappy Van Winkle Bourbons, Hopslam is a limited release that hits the market every year right around the last week of January/first week for Feb. And the stuff goes FAST. Part of the issue isn’t necessarily that every beer drinker in town is scooping the stuff up, but more so that most Hopslam fans buy as much as they can get their hands on and squirrel it away until the following winter.

The Georgia allocations of Hopslam started shipping last week, which means that many of the locations around town are likely already sold at out this point. Last year, I happen to be eating across the street from Hop City, and literally spotted the Hopslam being loaded off of the truck out front. Sprinting over to the store, I was told that there allocation of 50 cases was being sold with a maximum of one 6-pack per customer. I believe they were sold out within the hour.

For the uninitiated, Hopslam is, as the name might indicate, a superbly hoppy brew. Bell’s uses a blend of six different hop varietals and massive dry-hop overdose of Simcoe, giving this heavy floral notes of citrus and grapefruit. Rarely do I see a friend try it for the first time without the word “Wow!” immediately following their first sip.

In addition to the by-the-bottle shipments, quite a few of the beer friendly watering holes are getting their yearly allotment of kegs of the ambrosia, which may be your only chance to try some before it disappears, and those too will go fast.

I know that many of you beer sleuths are already on the case as to who in town still has this on the shelf – though I don’t expect the diehards among you to actually share that information with anyone – but if you know of any remaining stores, we’d love to hear about it.

If you get the chance, I’d highly recommend that you drink this now. Because it won’t be around for long.

- By Jon Watson, Food & More

23 comments Add your comment

justmy2cents

February 1st, 2013
6:14 am

My husband brought me a 6 pack of this home last week. Delicious! He picked it up at Total Wine in Kennesaw, but did say they had a limited amount.

gator32301

February 1st, 2013
8:28 am

Hopslam, like just about everything from Bell’s, is fantastic. As of last night Westside Pizza had some in the bottle.

JohnS

February 1st, 2013
8:37 am

If you have it , drink it now. It will not improve with age. Saving it for next winter is a bad idea. The hop character will diminish within a couple of months.

Anton Chigurh

February 1st, 2013
8:58 am

I never have to worry about missing out. It will be brought here and placed at my feet.

Grasshopper

February 1st, 2013
9:39 am

So is the shortage due to some agricultural anomaly or just a marketing ploy?

Sharon

February 1st, 2013
1:48 pm

Cook Hall at the W Buckhead also has some. Tried a bottle last night.

beergood

February 1st, 2013
2:03 pm

A fine beer like all of the Bell’s brews but more than a little over-hyped. There are many other superior Imperial IPAs on the market in plentiful supply. Bell’s and lots of other craft brewers are utilizing the beanie baby marketing approach. I can not find it, therefore I must have it. I prefer to spend my time enjoying beer not frantically searching for it. Cheers!

blackbird13

February 1st, 2013
3:02 pm

Not sure how accurate this is, but I was told by a package store employee that certain beers were going to be in short supply because breweries are no longer shipping but requiring distributors to come pick up their orders. Perhaps this could make Hopslam even harder to find.

blackbird13

February 1st, 2013
3:04 pm

Another Imperial IPA I really like that’s released around this time of the year is the Avery Maharajah.

Frank the Tank

February 1st, 2013
4:38 pm

Blackbird13, Maharajah is awesome.
I found a sixer of Hopslam at Green’s on Buford highway. I like this a lot, but it’s way overpriced (especially when Lagunitas sucks is around $10 for a sixer and an equal if not better beer IMO). It’s always fun going hunting for beer though!

Sam

February 1st, 2013
10:28 pm

Raging Burrito & Taco on Decatur square has Bell,s Hopslam on Tap this weekend. It lives up to the hype as one of the best beers.

[...] Drink this now: Bell’s Hopslam [...]

Char

February 2nd, 2013
12:27 am

Baltisraul.....

February 2nd, 2013
8:51 am

So everyone is saying that it is better than Mickey’s Malt or Old Style?

Char

February 2nd, 2013
10:06 am

Baltisraul….. yes, you would be a fool to say otherwise. I would go a step further and say that 95% of people in America younger than 40 will say that this is better than Goose Island 312, Sierra Nevada Pale Ale, Guiness, Heineken, etc. (Some older people might like it because sentiment)

It is a truly great beer. Up on the level of a Lagunitas Lil’ Sumthin’ WILD, 3 Floyds Gumball Head, STONE ANYTHING (That brewery can do no wrong, IMHO), Oscar Blues Deviant Dale, etc.

Billy

February 2nd, 2013
1:23 pm

The Greater Good BBQ in Tucker is featuring Hopslam!

Tim

February 2nd, 2013
3:22 pm

Six feet under Westside has it. Had some last night!

Hunter Ryan

February 2nd, 2013
10:15 pm

Both Six Feet Under locations have it on draft! GET IT WHILE YOU CAN!!

Chris

February 3rd, 2013
9:51 am

“…most Hopslam fans buy as much as they can get their hands on and squirrel it away until the following winter.”

I don’t think that’s true at all. I’m not saying you couldn’t age this and drink it, but the consensus with most of the Beer Advocate community is that you should drink this stuff pretty quick, because it’s best fresh.

FM Fats

February 4th, 2013
10:32 am

McGowan’s in Oakhurst had a keg this weekend. Probably gone by now.

bex

February 4th, 2013
9:33 pm

I had a bottle at Whitehall Tavern last Saturday. Yum!

Baltisraul.....

February 6th, 2013
7:12 am

Char…..I disagree and I am no fool, as you suggest.

Char

February 6th, 2013
11:52 am

So you’re saying Oldstyle and Mickey’s is better than Hopslam?