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The Bocado Wimpy Plate

I’m such a sucker for peer pressure.

Since I joined the team here at the AJC, my intake of hamburgers has increased by roughly 500%. This means that I rarely eat a burger unless it is “work related”, lest I grow tired of them. However, I still occasionally get a craving that must be fed.

Last week, I met up with The Blissful Glutton for lunch at Bocado, fully intending to order The Bocado Stack. For those that don’t know, it is easily one of the best burgers in town – two griddle-style loosely packed patties, melted American cheese, house-made pickles, nestled in a beautifully buttered and grilled H&F bun.

The Bocado burger has been thoroughly covered by the local food media, and I had no intention on blogging about this meal. This burger was going to be all pleasure, no business.

As we looked over the menu she mentioned that they have an off-menu item called “The Wimpy”, which is a plate of three Bocado burgers for $21. I rolled my eyes in response, with a “Good lord, that sounds like I would explode if I tried that” face, making it clear that I didn’t think that I was up to the task. She responds by questioning my manhood, in not so many words.

So what do I do? I go all Marty Mcfly and decide to prove her wrong.

Enter The Wimpy:

The Wimpy

The Wimpy

Much to my shame, I not only made it all the way through all three of these, but I did it in a disgustingly short amount of time. I’d be lying if I said I didn’t hit a wall about a ¼ of the way through the third burger, but what a delicious wall it was.

Our server informed us that I was only the second person to complete The Wimpy, and that made me wonder: Is that because no one knows about it, because few can actually finish it, or because it is a wholly unnecessary exercise in gluttony?

Would you tackle The Wimpy? Or better yet, COULD you?

-By Jon Watson, Food & More blog

- Jon Watson writes about Popular Eats for the AJC Dining Team. He also publishes his own blog, Live To Feast

21 comments Add your comment


January 26th, 2011
3:13 pm

I went to Bocado on Monday night and tried their burger for the first time- it was awesome! I’m not surprised you scarfed down 3!


January 26th, 2011
3:38 pm

I know a gauntlet on the floor when I see it. After I make my appointment with my cardiologist, take three Lipitor, the Wimpy is mine.

[...] This post was mentioned on Twitter by liz Molfese and Todd Ginsberg, John Kessler. John Kessler said: The Bocado Wimpy Plate [...]

[...] the original: The Bocado Wimpy Plate | Food and More with John Kessler Related Posts:The Fry Guy | Food and More with John Kessler Jeff Long, aka the Fry Guy taco truck [...]


January 26th, 2011
4:08 pm

What was the cost of the Wimpy Plate?

Jon Watson

January 26th, 2011
4:13 pm

$21…probably should have mentioned that, but when I got my check I was in a beef coma. It has been edited.


January 26th, 2011
4:19 pm

Oh my Oh my Oh my. That looks insanely good. I definitely will take the Wimpy Plate challenge.

John Kessler

January 26th, 2011
5:30 pm

I hear that if you eat the entire Wimpy plate while wearing a French maid’s outfit, it is free.

Jon Watson

January 26th, 2011
5:34 pm

Ok John…you got me. That is why I didn’t originally mention the cost. I didn’t want anyone to know that I lunch in my French maid outfit…

[...] the original post: The Bocado Wimpy Plate | Food and More with John Kessler Uncategorized atlanta, beautifully-buttered, bocado, easily-one, kessler, kessler-discuss, [...]


January 26th, 2011
6:09 pm

Whew…it is tough to find a good burger on Howell Mill Rd…

The Bocado Wimpy Plate | CookingPlanet

January 26th, 2011
6:10 pm

[...] The Bocado Wimpy Plate [...]


January 26th, 2011
11:53 pm

While the burger is tasty , I was left with a bad taste in my mouth when I was refused the request to cook my burger medium rare or medium. When I asked the chef himself why is answer was ” I prefer it medium well to medium”.
Hrm. I must have forgotten who was going to eat it.
Leaving not entirely full after a burger and fried was a second irritant.


January 27th, 2011
9:49 am

Great – Thanks, JW. 9:48am and I want a Stack. Wonder if I can push my 11am meeting back … ;)

Todd G

January 27th, 2011
10:43 am

Jason, sorry for the miscommunication. What I was trying to convey to you was that I prefer to cook the burgers (and only cook the burgers) med-well to well because this grind is not good eats med-rare. There is brisket and short rib, both of which in my opinion should not be eaten med rare because of amount of fat and connective tissues that they both have. There are two other things that should be noted. A flattened thin patty would have some luck involved trying to get it consistently cooked to temp. The other thing worth noting is that health codes do call for ground meats to be cooked well beyond med-rare.

I always value the customer Jason with the highest regard. This is something that I hope you understand.


January 27th, 2011
11:22 am

Great response from Todd. I’ve heard other people complain about this and hopefully this clears it up.

The H&F burger, the “best in America”, is never medium rare. It’s so thin, it’s nearly impossible to do so.


January 27th, 2011
12:42 pm

How fat are you now?


January 27th, 2011
2:14 pm

Stopped at Bocado for a quick dinner on my way to the Falcon/Packers playoff game. Burger was sensational and, while I am a medium rare burger loving girl, I wouldn’t change a single thing about this burger. Chef Todd you rock! The Falcons not so much.

Sean M

January 27th, 2011
3:26 pm

who the hell asks for a thin patty undercooked? wtf.

Jon Watson

January 27th, 2011
6:07 pm

@Frank – Since starting this gig, I’ve definitely packed on about 15lbs. But I can’t blame it all on the job. My lifestyle has always included copious amounts of pork fat and carbs. And all of the booze isn’t helping matters either. I’ve always gotten away with it, but I think that I’m finally outpacing my metabolism. So, sadly, I’ve now given up my daily fast good breakfast intake and just recently saw the inside of a gym for the first time in 2 years.


February 1st, 2011
12:08 am

Used to really like Bocado, but they’ve gotten heavy handed with the salt. The last time I ordered the burger, it had something equal to a salt crust on it. I’m not sure if it’s the chef’s preference or someone’s on the line, but I’ve been nearly dehydrated at the end of my previous two meals.