Think you have a lot of Facebook friends, check out Coca-Cola’s page.
The Facebook page was created in 2008 by Dusty Sorg, a Coca-Cola enthusiast in Los Angeles, and so far has more than 3.3 million fans, according to an article by AJC reporter Joe Guy Collier.
The beverage maker’s fan page is second to President Barack Obama’s and just ahead of Nutella, maker of a tasty chocolate and hazelnut spread .
“The page, though, also has posed an interesting dilemma for the Atlanta-based beverage giant. As the numbers grew last year, Facebook asked Coca-Cola to take over the site, a change the company feared fans would view as a heavy-handed move by a big corporation,” writes Collier.
Seems the site had become too popular. Apparently, high-traffic sites tend to attract not only fans but folks who want to post naughty photos and content. The social networking site’s policy calls for closing the site or turning the page over to the owners of the brand. Facebook asked Coke officials if
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