Apple unveils new iPad Mini, starting price $329

Apple marketing chief Phil Schiller unveils the new Mini. (Associated Press)

Apple marketing chief Phil Schiller unveils the new Mini. (Associated Press)

Apple unveiled its new iPad Mini on Wednesday, pricing it at $329 for a 16 GB Wi-Fi-only version,

$429 for 32 GB Wi-Fi-only version and $529 for 64GB Wi-Fi-only version.

The Mini’s cellular counterparts start a $459, $559, and $659, for the 16GB, 32GB, and 64GB versions, respectively.

Pre-orders start Friday. The Wi-Fi-only models will ship Nov. 2 and the cellular models two weeks after that.

The 7.9-inch tablet is as thin as a pencil and weighs .68 pounds. “It’s as light as paper,” said Apple marketing chief Phil Schiller in unveiling the new tablet in San Jose, Calif.

The Mini’s chief competitors, Amazon’s 7-inch Kindle Fire, priced at $159 to $199, and Google’s Nexus 7 at $199, are cheaper devices. Both the Kindle Fire and Nexus 7 have Android-based operating systems.

Apple has sold more than 100 million iPads in the two years it has been on the market. Pre-orders for the Mini start on the same day another tablet hits the market, Microsoft’s Surface device.

Apple also used Tuesday to introduce a line of new Mac computers and other developments.

Will you be placing your order Friday or standing in line later for the new Mini?

46 comments Add your comment

ed

October 23rd, 2012
12:03 pm

scott

October 23rd, 2012
12:13 pm

“I’d buy that for a dollar!”

Jon

October 23rd, 2012
12:15 pm

Apple products are not worth much to a person that runs a PC. Ill give you money to not bug me about them, but not for the products themself.

Dave Kerns

October 23rd, 2012
12:15 pm

$249 wtih 16GB $299 with 32GB and I would stand in line!
I have been holding off on a tablet waitng to see what Apple Does!

Matt

October 23rd, 2012
12:18 pm

$299 for base model, $349 with 16gb Ram. I use my iPad a lot, so a few extra $ is worth it. If I need to save $100 somewhere else, I’ll do it on my next car … I use that much less. The $249 price won’t happen, btw, it’s based in optimistic attempts to convert from the Euro price.

cheapcharlie

October 23rd, 2012
12:18 pm

I’d pay about $50 for one, but you’d have to pay the $100 per month for a meager 6gb data plan for me to want one at all.

webmaster_sue

October 23rd, 2012
12:54 pm

$249; $299; and $349… for 16GB, 32GB, and 64GB.

Undecided Voter

October 23rd, 2012
1:41 pm

I’ll pay four easy installments of $99.95, plus shipping and handling. And if I call now, I’ll get my order doubled, (I’ll just pay additional S&H) and receive a free ergonomic Jet Star spray handle in one of several fun colors, as well.

Well, gotta run… I’m off to get instant cash for my title so I can get one of them Mini Pads!

Sal

October 23rd, 2012
1:49 pm

Isn’t a mini iPad called an iPhone?

frank

October 23rd, 2012
2:04 pm

I will trade an orange for an apple. About all they are worth.

Matt

October 23rd, 2012
2:20 pm

Hey, I wasn’t far off. $329 for the 16gb version, and thankfully they didn’t do a crippled 8GB version in a silly attempt to compete with the bottom feeders like Amazon and Google. There’s so much crap on the market, at least Apple is still making nice stuff for people who care about that.

Denise

October 23rd, 2012
2:39 pm

@SAL…LOL!!! That’s funny.

Do the math

October 23rd, 2012
2:48 pm

No, a mini-Ipad isn’t called an Iphone. It’s called an Ipod Touch.

Headlines

October 23rd, 2012
2:50 pm

I got a stale bag of donuts that I will gladly trade for one of these Apple pieces of garbage. On second thought, I will keep my donuts and feed them to the birds. Sorry, I lost my mind for a second. Wait In Line, get a life and a job.

KnightInATL

October 23rd, 2012
2:55 pm

$249 for the low end model.

Wallstreeter

October 23rd, 2012
3:03 pm

Time to short Apple stock again.

BobDog

October 23rd, 2012
3:26 pm

I use a PC desktop because the Apple version of Quicken financial software is so watered down. Otherwise, I would be 100% Apple, even though their prices are too high. I reluctantly bought an iPad two years ago and it turned out to be a high quality, amazing device. I finally gave up on the BlackBerry two weeks ago and got an iPhone 5. I absolutely love it.

Maybe some of you who are negative on Apple have owned their products and didn’t like them. But, I have never talked to someone who owned an Apple product and regretted buying it.

Allison Wonderland

October 23rd, 2012
3:37 pm

I like my Android tablet so much better. Too much hype at Apple.

Sam the Sham

October 23rd, 2012
3:41 pm

Go CHINA, Go!!! Lazy American worker could never keep up with demand. Only efficient Chinese worker can produce such fine machine. Thank you Apple for chosing hard working communist workers.

JRS

October 23rd, 2012
3:43 pm

@Sam the Sham: Don’t forget America’s #1 product: diabetes!

Bhorsoft

October 23rd, 2012
3:43 pm

I’m old and my eyes are going to Hades in a hand basket. I want larger tablets and smartphones so I can see the stuff on them.

x

October 23rd, 2012
4:00 pm

Enter your comments here

Barck

October 23rd, 2012
4:11 pm

Elect me and I’ll give everyone a free Apple…and I promise no waiting in lines.

Jerry

October 23rd, 2012
4:18 pm

I bought an iPad 3 on Saturday and could not be happier with it. No mini for me.

Judy

October 23rd, 2012
4:23 pm

I like my iPad just fine. I don’t see a need to go smaller.

steve

October 23rd, 2012
4:23 pm

BobDog, I have to agree. I have never spoken to any Apple mobile device user that has complained about the product. It is obvious that Android based mobile devices have some benefits depending on use, but Apple does as well. People trashing Apple are just bitter.

As for the lines other have talked about do NOT KID YOURSELF. Samsung, Motorola, HTC, or any of teh Android based phones companies DREAM of the day they could have people standing in line for 15 minutes waiting on their newest phone. The fact no one will stand in line for their product is evidence they cannot build a loyal customer base because most of their products are absolute crap.

midtownATL

October 23rd, 2012
4:56 pm

Jon……… you wouldn’t buy regardless.. so why bother reading this article.. then take time to post a comment on why you can’t use it??? You have way too much time on your hands.. how about get a job so you can get rid of that PC and upgrade to a MAC?

NoShamSam

October 23rd, 2012
5:05 pm

Sounds way over priced to me. They add an extra $100 just for the Apply name.

Benito

October 23rd, 2012
5:06 pm

I don’t understand the overly pro or negative crowd. I have an android phone and an ipod touch. Really don’t care one way or the other for either. Prefer android only because it has more options and usually a cheaper price. But no big preference otherwise.
People don’t stand in line for droid, because they can just go get the other manufacturer. Not because it’s crap.

goobersrus

October 23rd, 2012
5:06 pm

Google is creating this “mini” in order to compete with smaller tablets. For young people (or those in college and graduate school) it is nice to have a device that fits securely and compactly in a backpack or tote.

Arlo

October 23rd, 2012
5:24 pm

Dr. C.

October 23rd, 2012
5:27 pm

iPads are good for consuming content only. Try using them as a functional computer, and they utterly fail. Sadly, Apple could have at least put an integrated keyboard on the iPad (like the slideout keyboards on some cellphones) without affecting the overall feel of the instrument. The touchscreen keyboard is a piece of $#!^. The touchscreen is good for games but not real computing.

Matt

October 23rd, 2012
5:38 pm

Hey, Dr. C. … Apple has what you want, it’s called the MacBook Air.

hmm

October 23rd, 2012
5:47 pm

does it have wings?

George P Burdell

October 23rd, 2012
5:47 pm

@Dr. C: You need to check out Surface.

Mark

October 23rd, 2012
5:51 pm

Steve, the reason there are no lines for the new android products is that instead of having 1 option there are many. Instead of one release date for the newest piece of apple, there are many flavors for android users. We do not have to wait for the next one to get features that didn’t come with last year’s model.. We can customize the one we have now or get the new android device coming next week or month. We are not limited like apple users are.

Tim

October 23rd, 2012
7:23 pm

I’ll be buying the Surface on Friday! Can’t wait!

GHH

October 23rd, 2012
7:43 pm

A fool and their money will soon be parted. The latest products from Apple prove it.

The ATLER

October 23rd, 2012
10:40 pm

I have both pads and I must say I love my Samsung tab 10.1 the best. My Ipad does have this cool fighter jet game on it that I couldn’t find in the play store.

Bloodbike

October 23rd, 2012
11:15 pm

I have the first Kindle Fire. Love it. I was thinking of buying the the mini, but they priced it 79 dollars to high. At 250 dollars I would have bought it this coming Friday. I think I’ll wait until next Christmas to see if the price drops and pick it up then. I have a IPOD shuffle and my I-Touch died a couple of years ago. My wife has a IPAD 2 and she loves it. I like the smaller size, fits in my back pack when I’m headed to work on my motorcycle. Would have been nice to have my music loaded on my tablet because I refuse to buy any music on the kindle because I have so much already on my Apple account. If there was a simple way to convert the music from Apple Cloud to the Kindle I would drop my apple account in a second.

MeatAndGreet

October 24th, 2012
8:01 am

try the Kindle Fire – it’s a lot cheaper and works just as well.

Chuckles

October 24th, 2012
8:48 am

So what is the full-sized iPad called now – the Maxi Pad?

David

October 24th, 2012
8:53 am

I’m not willing to pay any more for the IPAD Mini than I am for the Kindle Fire HD or the Google Nexus7. I would pay a bit more for one of two things, neither of which the Apple product affords: 1) American made, 2) superior content. At this time, the Apple products continue to be made in China, by a company who has received significantly bad press w/regard to the treatment of their workers. The Android market is larger, and there is more 3rd party content available. Why would I pay more for less?

David

October 24th, 2012
9:00 am

BTW, the Kindle product is also manufactured in China by Foxconn, the same company manufacturing the Apple. Just of the sake of clarity. So, I’m not avoiding Apple based upon some “morality” issue; rather, I remain disappointed that there is no American made product alternative. The Google product is manufactured in Korea. Along those lines, I perhaps should prefer the Nexus7. At least Korea, as a country, enforces patent laws?

SWAT Native

October 24th, 2012
4:04 pm

To the person that mentioned that they bought a new iPad 3 on Saturday and couldn’t be happier: they also announced an updated full-sized iPad. Do you still feel the same?

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