Free haircuts for kids at J.C. Penney

After an overwhelming response in August to its offer of free haircuts for kids, J.C. Penney has decided to keep cutting kids’ hair for free every Sunday, beginning Nov. 4.

Penney said 1.6 million children got the free cuts in August.

The chain, which is grappling with two straight quarters of losses and severe sales drops,  is hoping the free hair cuts program will bring in new customers and regain old ones who were   turned off by a new pricing strategy the chain started in February. That’s when the chain  eliminated sales in favor of every day prices that are 40 percent lower than last year. The strategy didn’t seem to go over too well with customers. So in August, Penney decided to add more clearance events and to educate shoppers about the pricing strategy.

Penney also will be offering free haircuts to breast cancer survivors in October, which is breast cancer awareness month, the company said. Penney offers hair salon services in 949 of its 1,100 stores.

Are you a Penney shopper? Why or why not? Will you take advantage of this freebie?

8 comments Add your comment

Brenda

September 10th, 2012
4:43 pm

Enter your comments here

Farouk

September 10th, 2012
4:58 pm

Anyone who owned JCP common stock already received their haircut.

Jenny

September 11th, 2012
8:23 am

People stopped shopping at Pennys because of their pro homosexual,anti family advertising.Why should I spend my money to support that when I have so many other options? Businesses that take sides in social debates are always going to lose, no matter what side they chose.

John Medina

September 11th, 2012
8:34 am

Oooh, that’s creepy. All the hair stylists at my local JCPenney are gay men. Don’t think I would let my kid within a mile of that cesspool.

bibi

September 11th, 2012
8:41 am

They have taken a side in the culture wars and I am on the other side.

Terrell Simmons

September 11th, 2012
8:52 am

I don’t shop at Penney’s. I am not homosexual.

Fr. Bill

September 11th, 2012
8:52 am

Penny’s didn’t have to enter the social issues controversy, nor does any other major business. But, if they do, they deserve what they get — boycott from those whom they’ve offended by their support for social pathology.

jim

September 13th, 2012
6:47 am

all the bosses must be gay, why take sides when it doesnt matter. what happened to real sales people helping people, even wal-mart has better sales people.