8:46 am June 18, 2012, by David Markiewicz
Which Presidential candidate will America go for come November?
Perhaps whichever one makes voters feel more comfortable with their personal financial situation.
Some new research from Bankrate.com shows that 59 percent of Americans call their personal financial situation either the most important single factor in making their voting decision, or one of several important factors that will determine it.
Breaking it down, 12 percent called it the most important and 47 percent deemed it one of the most important.
Bankrate.Com’s Claes Bell said that while the nation’s unemployment rate likely will still be above 7.2 percent on election day (Franklin Roosevelt in 1940 was the last sitting President to win reelection when it’s been that high), “… the key question will be whether Americans are comfortable with the progress that has been made since the economy took a turn for the worse.”
Those surveyed don’t seem to be sure at this point which candidate will be best for their financial situation. Both President Barack Obama and Republican candidate Mitt Romney got 21 percent support in the survey. Fully half of those polled said it doesn’t matter which candidate is elected. The rest just didn’t know, or didn’t want to say.
Which, Bell said, leaves us with this: “At this point, the election seems too close to call.”
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