Hartsfield-Jackson is launching a program to award miles on certain airlines for parking in airport lots or shopping or eating at concessions, AJC writer Kelly Yamanouchi reports.
The idea is to boost travelers’ spending at the airport and compete with off-airport lots, Yamanouchi writes.
The airport hopes to launch the program by September, Yamanouchi reports. Passengers would be able to register credit cards for free to earn miles with Delta, Alaska, United or Continental airlines or US Airways by shopping, eating or parking at the airport, or to earn cash back, in addition to any regular credit card rewards.
What do you think of this idea?
Will you switch your parking habits?
Would you be more likely to make a purchase at the airport — generally known for convenience but higher prices. Does this program tip the balance?
Any concerns about sharing your credit-card info. with the airport? (The airport says the process is protected from fraud.)
- Henry Unger, The Biz Beat
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