It’s clear as mud

In Atlanta, a business hawking “Clear” services may be a little confusing to consumers these days.

The Clear company shut down its paid security lines at Hartsfield-Jackson International and other airports on Monday night. Travelers may never see a refund of their membership fees of up to $199.

At the same time, Clearwire has launched an aggressive advertising and marketing campaign for its Clear wireless, broadband Internet service throughout metro Atlanta.

When contacted about the possible confusion, Clearwire spokeswoman Susan Johnston e-mailed the following:
“Atlanta residents are savvy and will recognize the difference between their company and ours. We are open for business across the region and we don’t expect this to have any impact on the launch of CLEAR in Atlanta.”

I hope that clears it up for you.

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