October is sandwiched between two big shopping events: back-to-school sales in August and Black Friday in November. But don’t underestimate the deals to be had this month.
“You would think there is kind of a lull because everyone is sitting back and waiting for the holiday shopping season which starts with Black Friday,” says DeAnna Lucas, management consultant for the Parker Avery Group, an Atlanta-based boutique strategy management and consulting firm specializing in retail. But even October has its deals.
Toys: One big-deal item is toys, says Lucas. Toys from last season are marked as low as 50 percent off to make way for the hottest new items, she says.
Denim: “They started discounting last season’s denim in September,” Lucas says. In October, those styles go to clearance. Lindsey Sakraida, features editor at consumer website DealNews.com, has spotted deep discounts on denim from Levi’s, Lee, Target Mossimo and Armani Exchange.
Halloween: October concludes with Halloween, and the best discounts — as high as 70 percent — typically happen the next day, after all the trick-or-treating’s done. But you can also find discounts in the week leading up to Halloween on candy, costumes and more, says Lucas.
Seasonal items: Camping equipment and other seasonal items such as outdoor furniture, grills and trees, shrubs and flowers may be discounted at least 30 percent this month, she says. “Camping season is officially over. You can find great deals on tents, sleeping bags, chairs and camping apparel.”
Cars: Car dealers, hoping to clear previous-year models from their lots, will offer some discounts and be more willing to negotiate, Lucas says.
Wait to buy:
Large appliances, cookware and electronics which typically carry the highest discounts in November. One exception may be laptops and HDTVs, according to Louis Ramirez, senior features writer at DealNews.com. High-end, 55-inch 3D LCD models have been spied for between $949 and $999, while off-brand 42-inch sets have come in under $300. As for laptops, 15-inch mainstream models with Intel’s Ivy Bridge Core i5 processor hit a low of $400 in September, Ramirez reports. Look for similar deals this month.
I’m looking for great denim (for me) and a Halloween costume for a toddler who has already developed a sense of personal style <sigh>.
What are you buying this month? Or are you holding off on making purchases until Black Friday?
– Nedra Rhone, for the Atlanta Bargain Hunter blog