Fumbling through coupons for cat food and cereal, dish detergent and diapers, is worsened when impatient shoppers’ sighs of exasperation are audible behind you.
Perhaps the coupon holder is antsy, too, having spent too much time in the store rifling through a plastic bag or the bottom of a purse for coupons that match sales items. This is the picture of a well-intentioned but inefficient bargain shopper.
It was the picture of Jamie Manangan.
“I wanted to be fast and get the trip over with, but I was using Ziploc bags to hold coupons and dropping them. Plus, I had to keep track of my shopping list,” said Manangan of Tucker.
Unable to find a product that suited her needs, Manangan, 31, dusted off the sewing machine she’d once used to make curtains and created decorative coupon organizers that she began selling in December. Her business, The Organized Shopper on Etsy.com, is one of many that have launched during the economic downturn.